Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
Seven of the 10 largest Brewers Association-defined craft breweries recorded production volume declines in 2025, according to data shared by the trade group in the May/June Issue of The New Brewer magazine.
Boston Beer Company has “gotten over the hump as a supplier” and become an “important” part of its wholesalers’ and retailers’ businesses, founder, chairman and CEO Jim Koch told analysts during the company’s Q1 2026 earnings report Thursday evening.
Distributors have become increasingly more pessimistic about beer. But how do they feel about the biggest suppliers and their outlooks for 2025? Investment banking firm Jefferies asked this question in its latest beer distributor survey, which represented portfolios from Tilray (60% of respondents), Constellation (55%), Anheuser-Busch InBev [A-B] (50%), Molson Coors (50%), Boston Beer (40%) and more.
Beverage-alcohol’s embrace of flavor and craft beer’s shifting distribution trends were among spotlighted issues during last week’s Beer Marketer’s Insights Spring Conference in Chicago. Leaders from BeatBox Beverages, Boston Beer Company, Atomic Brands, Columbia Distributing and Anheuser-Busch InBev (A-B) shared where their business and the beer category is heading. Here are a few soundbites from the conference.
Twisted Tea has been a positive outlier for Boston Beer Company in recent years, posting consistent growth for the company and combating declines from its sibling brands, including Truly Hard Seltzer. However, it is now Boston Beer’s spirits-based hard tea, Sun Cruiser, that is pulling the weight.
Boston Beer Company had a more positive start to fiscal year 2025 compared to the company’s recent quarterly performances, according to Q1 financial results released after trading ended on Thursday.
Few were immune to beer’s tough March, even the country’s largest beer vendors, according to the latest monthly report from market research firm Circana.
After ending fiscal year 2024 (FY24) with single-digit volume declines, Boston Beer is planning to dial in on key innovation items and support its portfolio with increased advertising in 2025.
Boston Beer Company ended fiscal year 2024 with nearly flat revenue growth, and low-single-digit declines in both shipments and depletions, as the company continues to battle declines from Truly Hard Seltzer, it reported today in its Q4 and FY24 financials release.
Boston Beer Company executives will receive raises between +3% and +8%, 95% of their allocated bonus pool in 2025, and restricted stock units (RSUs) according to an 8-K form filed with the U.S. Securities and Exchange Commission on February 11.
As Dogfish Head’s 30th anniversary approaches, co-founder Sam Calagione shared why he believes the Milton, Delaware-based craft brewery will return both its beer and canned cocktail brands to growth in 2025. Part of that strategy is the launch of a new year-round beer, Dogfish Head and Grateful Dead Juicy Pale Ale, which Calagione shared with attendees of the 2024 Brewbound Live business conference earlier this month.
Cynthia Fisher, the wife of Boston Beer founder and chairman Jim Koch for more than three decades, will one day inherit his controlling interest in the company, Koch told the Wall Street Journal.
Boston Beer Company will increase investment across its entire portfolio in 2025, the company shared with its distributor partners in nearly 30 in-person meetings held across the country over the last two months. The investment will be made in both traditional and digital media, in addition to “new dynamic partnerships.”
Boston Beer Company’s Q3 financials were described by one analyst, Bernstein’s Nadine Sarwat, as “a messy set of results.” The company’s portfolio – including Samuel Adams, Dogfish Head, Truly Hard Seltzer, Angry Orchard, Sun Cruiser and Hard MTN Dew – reported a -1.9% year-over-year (YoY) decline in shipments (sales to wholesalers) and -3% decline in depletions (sales to retailers) in the quarter.