Beyond Beer

Read the latest beyond beer news relating to companies involved with RTD cocktails, hard cider, hard seltzer, hard kombucha, spirits, cannabis, and non-alcoholic products. Take a comprehensive look at developments in these evolving sectors, offering valuable insights into the innovations, trends, and market forces shaping the world of beer and beyond.

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Featured Beyond Beer Content

Non-Alcoholic Beer Grabs 4.2% Share of Beer Grocery Sales in January; Sales +23.5%, Volume +20%

Non-Alcoholic Beer Grabs 4.2% Share of Beer Grocery Sales in January; Sales +23.5%, Volume +20%

Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.

Additional Content

818 Tequila Parent Company Announces New Investment, CEO

818 Tequila Parent Company Announces New Investment, CEO

Kendall Jenner’s 818 Tequila has landed additional investment and named a new CEO. The tequila brand’s parent company, Calabasas Beverage Company (CBC), received a strategic investment from the Pérez family, owners of Grupo Solave.

Spindrift Spikes Spindrift Spiked

Spindrift Spikes Spindrift Spiked

Moderating alcohol trends – among other challenges – have claimed the life of Spindrift Spiked, the hard seltzer offering from the non-alcoholic (NA) fruited sparkling water maker.

BevNET Daily Briefing: Big Weed Bets on Bevs

BevNET Daily Briefing: Big Weed Bets on Bevs

If beverage entrepreneurs somehow thought the THC drink business would be more “chill” than the non-infused side, they might soon learn a hard lesson.

Mark Anthony Brewing to Eliminate 143 Jobs in N.J.

Mark Anthony Brewing to Eliminate 143 Jobs in N.J.

Could Mark Anthony Brands be shuttering its first-ever owned production facility for White Claw, Mike’s Hard Lemonade and Cayman Jack? The future of Mark Anthony Brewing’s production facility in Hillside, New Jersey, is unclear as the company has filed notice that 143 workers will be affected by job cuts this fall.

Tip Top’s Kindred Spirits Series Bridges RTD Cocktails and Craft Beer

Tip Top’s Kindred Spirits Series Bridges RTD Cocktails and Craft Beer

Want to encourage craft beer drinkers to pick up a craft RTD cocktail? Try offering more beer. Now in its third release, Tip Top Proper Cocktails’ Kindred Spirits Series is a first-of-its-kind RTD brand and brewery collaboration that reimagines classic cocktails through the lens of craft beer.

Schilling Sues Incline Over Ownership of Cider ‘Recipes;’ Judge Grants Preliminary Injunction

Schilling Sues Incline Over Ownership of Cider ‘Recipes;’ Judge Grants Preliminary Injunction

A legal dispute between two Pacific Northwest cider brands is bringing into question what defines a “recipe” and how airtight – and specific – agreements between bev-alc brands and their manufacturing partners need to be. Schilling Cider has filed a civil complaint against Incline Cider and its parent company Compass Brands, LLC, alleging Incline breached a “recipe agreement” and shared confidential information with a competing company