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Read the latest beyond beer news relating to companies involved with RTD cocktails, hard cider, hard seltzer, hard kombucha, spirits, cannabis, and non-alcoholic products. Take a comprehensive look at developments in these evolving sectors, offering valuable insights into the innovations, trends, and market forces shaping the world of beer and beyond.
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Tilray Brands chairman and CEO Irwin Simon had a message for Wall Street during the company’s full-year fiscal year 2026 earnings call: “We are no longer defined by one category, one market or one regulatory outcome.”
Boston Beer Company has found another growth driver with its spirits-based hard tea brand Sun Cruiser, which continues to deepen its distribution footprint. But the hot ticket item continues to be unable to stop flooding volume from its sibling brands, as the company recorded yet another quarter of shipments and depletions losses.
THC beverages reached $239 million in the 52 weeks ending April 4 2026, up 135% versus the prior year, and despite a looming ban, there’s thirst for more.
What do you get when you offer a taste of Fear and Loathing to the Shark Tank set? It may look a bit like the Hemp Beverage Expo, which held its second edition last week in Atlanta.
Once a niche liqueur with roots on the Italian coast, Limoncello is now riding the trend wave of Italian cocktails and liqueurs, and bubbling up on U.S. cocktail menus and store shelves in ready-to-drink (RTD) form.
Distribution shakeup continues in California. After moving top-selling ready-to-drink (RTD) High Noon Sun Sips over from Republic National Distributing (RNDC) to Reyes Beverage in April, Gallo is making the same move with its spirits portfolio and select wines.
Mixers sit at an odd place in the ever-evolving beverage industry. Last year, sales in mixers fell alongside a rise in adult non-alc (ANA) sales. In turn, mixer brands have positioned themselves as elevated zero-proof options and cocktail ingredients – some have even tried their luck in the ready-to-drink (RTD) aisle.
Adult non-alc (ANA) beverage retailer Boisson has brought in new leadership after clawing its way back from bankruptcy.
Keurig Dr Pepper (KDP) has been cleared to cut ties with distributor and bottler Reyes Coca-Cola, after a Texas judge ruled last week that the soda giant has a right to not renew a long term agreement with the company.
A handful of adult non-alcoholic (ANA) beverages came to the Specialty Food Association’s Summer Fancy Food Show this week to introduce themselves to the category and show off new product innovation in the growing alcohol-free RTD set.
With 38 investments since its founding in 2022, Pronghorn – the accelerator focused on cultivating the next generation of Black entrepreneurs and executives in spirits – has been one of the most active funds in the bev-alc space.
Half a decade after wading into distilling, Massachusetts-based Trillium Brewing is diving into the ready-to-drink (RTD) canned cocktail segment.
California-based JuneShine Brands has spent the last seven years expanding its bev-alc portfolio from only hard kombucha, to now spirits-based canned cocktails, an American light lager and flavored malt beverages (FMBs).
St. Louis-based Urban Chestnut Brewing Company has acquired the beer brands of O’Fallon Brewery, which ceased operations after 24 years at the end of last year.
The O.G. celebrity tequila has made its way into canned cocktails. George Clooney’s Casamigos announced today the launch of Casamigos Margaritas, its first ever ready-to-drink product.
In California’s Coachella Valley, Peter Heimark, president and CEO of Indio-based Heimark Distributing, reported that it was “100 degrees and rising,” and shared that NA beers are taking off in the desert, among other observations.
Trinity Brewhouse (Providence, Rhode Island), one of the state’s oldest brewpub, will change hands later this summer. The owners of local restaurant The Patio on Broadway plan to acquire it from founder Josh Miller.
