A pair of beer brands have inked sponsorship agreements with Major League Soccer’s LA Galaxy. Craft Brew Alliance today announced a “multi-year partnership” with the Galaxy for its Kona brand to become the club’s official craft beer. Specific financial terms of the sponsorship were not disclosed.
Nearly three months after departing MillerCoors, Keith Villa, who invented the company’s Blue Moon craft brand, has announced his second act. Villa has launched a new company, called Ceria Beverages, that will focus on producing a line of non-alcoholic cannabis-infused craft beers.
In this edition of Press Clips: BrewDog revenues increase 55 percent in 2017; a federal judge rules against brewery to-go sales in Texas; two A-B High End craft breweries release Yankees and Nationals branded beers; and much more.
A record number of breweries opened their doors last year, according to a new report from industry trade group the Brewers Association (BA). The BA, which represents the interests of small and independent American brewers, estimates that 997 breweries opened in 2017, bringing the total number of U.S. breweries to 6,372. At the same time, however, the number of breweries that closed in last year increased by 70 percent, to 165.
Brewbound’s Startup Brewery Challenge has a new name. Up-and-coming brands from across the brewing industry will take the Brewbound Live stage on November 27th and 28th in Santa Monica, California, to compete in the reimagined Pitch Slam competition, sponsored by Craft Brew Alliance. Here’s what’s new.
In the latest Legislative Update: A Louisiana Senator wants younger adults to drink; Massachusetts says no to CBD beer; and more from South Dakota and Kansas.
After taking on “too much debt” to build an expansive East Coast brewery, San Diego’s Green Flash Brewing today announced that it would cease operations at its 58,000 sq. ft. Virginia Beach production facility and terminate 43 employees in the process. The Virginia Beach brewery, which cost approximately $20 million to build and is capable of being scaled to 100,000 barrels, is currently for sale as part of an online auction run by Heritage Global Partners. Additionally, Green Flash — which also owns the Alpine Beer Company brands — has secured capital from a new but undisclosed investor group.
Sporting venues around the country have been beefing up their craft beer programs in recent years and now Guaranteed Rate Field, home of the Chicago White Sox, is teaming up with one of the city’s most well-known breweries. Chicago’s Revolution Brewing has inked a multi-year deal with the White Sox for increased exposure throughout the ballpark as part of what Donn Bichsel, the brewery’s director of sales, described as an opportunity the company couldn’t pass up.
Laurie Millotte is the founder of Outshinery, a product photography and video company that creates images and other visual marketing assets without physical products. Millotte has over 12 years of experience as a creative director and designer in the wine & food industries and, in her column for Brewbound Voices, she provides three easy hacks to help brewers on a budget master social media with visual storytelling.
In the latest edition of Press Clips: Yuengling adds Golden Pilsner to its year-round lineup; Pabst launches new legacy brand offerings; fire shutters Rogue’s San Francisco pub; and more.
The Brewers Association has officially recognized hazy New England-style IPAs as a bona fide beer style. In a press release, the trade group today announced changes to its “Beer Style Guidelines,” a reference for brewers and beer competition organizers that includes style descriptions and product specifications. Among the new styles of beer featured in the 2018 guidebook are three cloudier offerings – “Juicy or Hazy Pale Ale,” “Juicy or Hazy IPA” and “Juicy or Hazy Double IPA” — which over the years have become known as New England-style or Northeast IPAs.
In the latest Legislative Update: Maryland’s Reform on Tap Act dies in committee; the Massachusetts Senate revives franchise law reform bill; and more state news.
Despite initially reaching a verbal agreement to sell Smuttynose Brewing to a New Hampshire entrepreneur, Provident Bank has found another buyer for the distressed craft brewery. Runnymede Investments, a North Hampton-based venture capital and investment firm, has agreed to purchase the struggling brewery and restaurant for an undisclosed sum. The deal for Smuttynose comes exactly one week after the Portsmouth-area beer company was sold at a public auction to Provident Bank, its lead lender, for $8.25 million.
In his column for Brewbound Voices, Scott Birkner, the senior vice president and manager of the craft beverage lending division at United Community Bank, addresses 10 important questions brewers need to consider before working with a lender.
