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Craft beer industry news.

NielsenIQ: Off-Premise Beer Category Dollar Sales Up Through First Weeks of 2021

NielsenIQ: Off-Premise Beer Category Dollar Sales Up Through First Weeks of 2021

Off-premise beer category dollar sales increased 15.7% year-to-date through January 23, compared to the same period last year, market research firm NielsenIQ reported. For the four weeks ending January 23 (which includes December 28-31, 2020), off-premise dollars sales of the beer category — which includes core beer, flavored malt beverages, hard seltzers, ciders and malt liquor — increased 14.2%, indicating slight acceleration after January 1.

Melvin Brewing to Release Juice Theorem IPA in March

Melvin Brewing welcomes the new year with a new school West Coast IPA that proves clearIPA’s can be just as juicy as their hazy counterparts. Juice Theorem (7% ABV and 70 IBUS) is juicier than your typical West Coast IPA, clearer than a New England IPA and a trip to paradise bursting with fruity, tropical hops.

Epic Brewing Company Releases Creamsicle IPA

The Creamsicle IPA is the latest addition to Epic Brewing’s rotating series of tall boys and it will only be available for a limited time.

Silver City Brewery Announces Sonic Reign American Pale Ale

An exercise in supreme refreshment, Sonic Reign is an American Pale Ale for the new ‘20s. Featuring Amarillo hops, for vibrant fruit character, with Cascade hops bringing the classic, piney, Pacific Northwest hop experience.

Dogfish Head Launches Hazy-O Oat Milk-Centric IPA

Folks from coast to coast are in for an “ooooh-so” tasty treat! Dogfish Head Craft Brewery’s NEW hazy IPA, Hazy-O!, is NOW available on shelves and taps nationwide.