News

Craft beer industry news.

Bump Williams Consulting: Hard Seltzers Dominate Best-Selling New Brands and Growth-Driving Brands in 2021

Bump Williams Consulting: Hard Seltzers Dominate Best-Selling New Brands and Growth-Driving Brands in 2021

Of the 25 best-selling new brands last year, 20 are hard seltzers, according to NielsenIQ data shared by BWC. The top five include Mark Anthony Brands’ White Claw variety pack No. 3, Boston Beer Company’sTruly Punch variety pack, Truly Iced Tea variety pack, Molson Coors Topo Chico Hard Seltzer and Mark Anthony’s Mike’s Hard Lemonade Seltzer variety pack.

Pabst Blames Sexually Explicit Tweets on Associate’s ‘Poor Judgment’

Pabst Blames Sexually Explicit Tweets on Associate’s ‘Poor Judgment’

As the broader beer industry continues to grapple with the fallout from an outpouring of stories of sexual harassment and misogyny, one of the largest beer makers in the U.S. has entered 2022 with a series of sexually suggestive tweets as part of an anti-Dry January campaign.

Australian Shane McNamara Earns Title of Master Cicerone

The Cicerone Certification Program announced this week that Shane McNamara has become the first Australian Master Cicerone, joining a group of only 19 other individuals world-wide to earn the title.

Drizly: RTDs To Continue Growth in 2022, Regardless of Pandemic Status

Drizly: RTDs To Continue Growth in 2022, Regardless of Pandemic Status

While the COVID-19 pandemic may have accelerated growth for ready-to-drink canned cocktails (RTDs) over the last two years, alcohol delivery platform Drizly said the segment is more than “a pandemic-driven fad” and has the potential to drive retail sales.

Brewbound Live 2021: Retailers Detail Tips to Sell More Beer in 2022

Brewbound Live 2021: Retailers Detail Tips to Sell More Beer in 2022

Mary Guiver, Whole Foods global senior category merchant for beer and spirits, and Jason Murphy, Buffalo Wild Wings beverage product and program innovation manager, joined together on stage for the first time at Brewbound Live in Santa Monica, California, earlier this month to discuss what they’re looking for from suppliers in 2022.