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Donn Bichsel Jr. Starts 3 Tier Beverages Consulting Firm

Donn Bichsel Jr. Starts 3 Tier Beverages Consulting Firm

Former Revolution Brewing chief commercial officer Donn Bichsel Jr. has launched 3 Tier Beverages, a Chicago-based sales and marketing consulting firm. He describes his new role as a “fractional director of sales and marketing” who can offer nearly two decades of professional experience after working at some of the world’s largest beer makers.

People Moves: Dockside Hires Brewmaster Andy Schwartz; Mispillion River Adds Claus Hagelman

People Moves: Dockside Hires Brewmaster Andy Schwartz; Mispillion River Adds Claus Hagelman

Long-time brewmaster Andy Schwartz has landed the top brewing job at Milford, Connecticut-based Dockside Brewery. Milford, Delaware-based Mispillion River Brewing has hired Claus Hagelman as its new director of sales. Non-alcoholic craft brewery Athletic Brewing has hired Rosalie Kennedy as its first marketing manager.

White Claw Maker Mark Anthony Brands to Build $250 Million Facility in Arizona

White Claw Maker Mark Anthony Brands to Build $250 Million Facility in Arizona

Mark Anthony Brands has selected Glendale, Arizona, as the location of its $250 million West Coast production facility.
The maker of White Claw and Mike’s Hard Lemonade first revealed plans in the fall to invest $385 million to build two new production facilities, including a plant in New Jersey.

Josh Landan and Celebrity Investors Launch Ashland Hard Seltzer Brand in California

Josh Landan and Celebrity Investors Launch Ashland Hard Seltzer Brand in California

Saint Archer co-founder Josh Landan is launching a new hard seltzer brand today in California. Ashland Hard Seltzer is Landan’s play into the more than $2.5 billion hard seltzer segment. The Ashland brand will launch in more than 250 points of distribution, including national chain commitments from major big box and grocery retailers.

Boston Beer Company Reformulates Cold Snap; Truly Lemonade Starts Hitting Retailers

Boston Beer Company Reformulates Cold Snap; Truly Lemonade Starts Hitting Retailers

Boston Beer Company has reformulated yet another of its top offerings. The company announced today the reformulation of its Samuel Adams Cold Snap spring seasonal release. The recipe tweak follows changes made last year to the formulas for Samuel Adams Summer Ale and every Truly Hard Seltzer flavor.

Molson Coors to Cease Production in Irwindale, California; Pabst Brewing Holds Option to Purchase Facility for $150 Million

Molson Coors to Cease Production in Irwindale, California; Pabst Brewing Holds Option to Purchase Facility for $150 Million

Molson Coors Beverage Company announced plans to cease production at its facility in Irwindale, California, by September 2020. The second largest U.S. beer manufacturer also announced an agreement with Pabst Brewing Co., giving the Los Angeles-headquartered beer company the option to purchase the Irwindale facility for $150 million.

Brewbound Live 2019: Peter Bissell Shares Unconventional Leadership Advice

Brewbound Live 2019: Peter Bissell Shares Unconventional Leadership Advice

Bissell Brothers Brewing Company co-founder Peter Bissell shared management advice gleaned from his six years running one of Portland, Maine’s most popular craft breweries with his brother during last month’s Brewbound Live business conference in Santa Monica.