New Holland Brewing Company

New Holland Brewing announced today the appointment of Tom Stryker as Director of Brewery Operations/Beer Unit.

Holland, Michigan-based craft brewery and distiller, New Holland Brewing, announces beer brands moving into cans as an extension of their portfolio.

New Holland Brewing announced last week that it would begin shipping beer to a network of wholesalers in Florida, Maine and New Hampshire while also expanding its coverage in upstate New York as part of a sales and distribution partnership inked last year with Pabst Brewing Company.

In this week’s edition of press clips: Fred Bueltmann departs New Holland Brewing, Michelle Sullivan leaves Boston Beer and Australian Beer Drinkers say they want ownership transparency, too.

In celebration of its 20th anniversary, New Holland Brewing Company (NHB) will release six throwback beers, an assortment of fan and brewer favorites from the past 20 years. The special edition release will be available during NHB’s annual Hatter Days Street Party on June 10. The limited release throwback beers will be offered in six packs at New Holland’s Pub on 8th in Holland and at The Knickerbocker in Grand Rapids, beginning June 10.

In this week’s distribution roundup: Cigar City expands distribution to New Jersey; New Holland and Pabst kick off their nationwide distribution agreement; Harpoon’s UFO Beer lands in Minnesota and Catawba Brewing enters Georgia.

Pabst Brewing Company has inked its first official U.S. craft partnership, announcing plans today to invest in the marketing, sales and distribution of products from New Holland Brewing. Specific financial terms of deal, which was signed this morning and is slated to begin during the first quarter of next year, were not disclosed.

Beer taps hold the secret to what’s trending, according to BeerBoard, the company behind the digital beer menu displays at places like Buffalo Wild Wings and BJ’s Restaurant and Brewhouse. In a press release issued Tuesday, the Syracuse, New York-based company announced the launch of BeerBoard 1000, a monthly index that ranks top-selling beers across the country.

New Holland Brewing Co. — maker of the popular Dragon’s Milk bourbon barrel stout series and Mad Hatter IPA — will begin distributing in the Pacific Northwest next month.

New Holland Brewing Co. announces expansion of their Reserve series, centered on top-selling year-round bourbon barrel stout – Dragon’s Milk. The Michigan-based brewery is releasing its final 2016 Reserve batches of Dragon’s Milk to markets around the country with three variations; Dragon’s Milk Reserve with Vanilla Chai, Dragon’s Milk Reserve Coconut Rum Barrel, and a special draft-only Dragon’s Milk: Brewer’s Select.

Joined by members of the Grand Rapids community, New Holland Brewing Company (NHB) cut the ribbon for their new restaurant, brewhouse, and distillery, located at 417 Bridge St. NW. The Knickerbocker opened to the public on Thursday, September 15, at 11 a.m.

New Holland Brewing is revealing a new look and feel in 2016 with a portfolio-wide packaging update, due to hit markets in March and continuing to roll out through spring and summer. The new design stays true to the corporate colors, brand characters, and label art that are synonymous with New Holland beer while making the shelf presence, readability, and overall impact much stronger.

t takes a certain amount of moxie to host an outdoor beer festival in the month of February, in wintery Michigan where temperatures are low and snow is high. New Holland Brewing is raising a glass to the hardcore brewers and drinkers of Michigan and beyond who are attending the 2016 MBG Winter Beer Fest by committing their booth, which is anchored by their 20-tap, Carhartt-outfitted, 1949 Spartan trailer, to Dragon’s Milk Bourbon Barrel Stout, the Unlimited Release.

New Holland Brewing Co. has taken its top-selling, year-round, bourbon barrel stout – Dragon’s Milk – and infused it with flavors of Vanilla Chai. The Michigan-based brewery is releasing its first 2016 “reserve” batch of Dragon’s Milk to markets around the country with Dragon’s Milk Reserve Vanilla Chai shipping from New Holland’s production facility by the end of January and hitting stores and local watering holes soon after. This reserve blend is aged in bourbon barrels for three months, with the nuanced flavor of Vanilla Chai for a portion of that time.