Craft beer industry news.
Athletic Adds Chief Sales Officer Non-alcoholic beer maker Athletic Brewing Company has hired Alex Boerger as its chief sales officer. “The hiring of Alex Boerger (CSO) and Andrew Katz (CMO) to run our commercial teams in sales and marketing has Athletic poised and ready for our next level of growth,” Athletic co-founder Bill Shufelt said… Read more »
The on-premise channel is set up for a big couple of days between Super Bowl Sunday and Valentine’s Day, according to market research firm CGA’s latest “On-Premise Impact Report.”
KegBasics/Triad Products based in Hastings, Nebraska has added two more to our sales team.
Doppelbock is the Valentine’s Day special Big Bier that Chuckanut Releases every year.
Since 2017, Fresh Powder has been an annual winter release at The Virginia Beer Company, and it returns once again in 2022.
The focus of Bump Williams Consulting’s February report zeroed in on the number of joint ventures (JVs), partnerships and alliances between large non-alcoholic beverage producers, beer manufacturers and even spirits companies.
Ship Bottom Brewery will open their long awaited Blendery and Barrel House in early Feb 2022.
Award winning pFriem Family Brewers officially announced that they will transition seasonal & limited 500ml bottled beers to 16oz/4pack cans.
Dick Leinenkugel will retire from the brewery that bears his family’s name at the end of 2022, Molson Coors announced today. Tony Bugher, associate marketing manager for the brand and Leinenkugel’s nephew, will take the reins of the Chippewa Falls, Wisconsin-based Jacob Leinenkugel Brewing Company on January 1, 2023.
Pinthouse will be releasing newly minted cans of its core brands including Electric Jellyfish Hazy IPA, Training Bines Hazy IPA, and Magical Pils.
TALEA Beer Co. and Levain Bakery collaborated to launch Dark Chocolate Cookie Stout — an unprecedented, indulgent stout inspired by Levain Bakery’s famously ooey-gooey Dark Chocolate Chocolate Chip cookies.
Global liquid yeast and fermentation company, White Labs has added a kitchen to its San Diego location. Now visitors will have the opportunity to pair their beers with new fermented foods in the White Labs Brewing Co. San Diego Kitchen & Tap.
Boston Beer Company is investing $5 million in Twisted Tea’s winter advertising campaign – more than five times what it spent in Q1 2021 — and introducing a winter-focused ad for the first time.
Cascade Brewing has announced two releases coming out today: Rose City Sour and Pear 2021.
