Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
As many drinkers take a break from craft beer and other alcoholic beverages in January, craft breweries such as Notch are using the month and its lighter traffic to close taprooms temporarily as they undertake renovation projects.
Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.
Adult non-alc (ANA) cocktails are gaining momentum in luxury hotels, with one major chain reporting a 32% sales increase over the past three years. But functional ingredients and education still create challenges.
For some Dry January participants, the month of abstaining from alcohol is an annual tradition, but for others it spurs a lifestyle change, consumer research firm Numerator found in a recent survey of 500 U.S. consumers who planned to partake in the ritual.
Russian River Brewing Company [RRBC] (Windsor & Santa Rosa, California) has begun donating proceeds from Russian River 110 West Coast Pils to Russian Riverkeeper, a local non-profit climate organization focused on its eponymous river.
Monday Night Brewing (MNB) co-founder and CEO Jeff Heck has stepped down from his c-suite role, passing the baton to fellow co-founder Joel Iverson, he announced on LinkedIn this week.
Adult non-alcoholic (ANA) beverages have been added to the Beer Institute’s (BI) Advertising and Marketing Code and Buying Guidelines (Ad Code), adding “responsible marketing” suggestions for the growing segment.
Here are some news items that were initially reported in the Brewbound Insider Newsletter January 5-6, including updates from Uncle Nearest, NIQ, Blake’s Beverage and more.
The adult non-alcoholic (ANA) beverage category is undergoing a significant shift, as brands navigate evolving investment climates, retail skepticism and rising consumer demand in pursuit of sustainable growth.
Thrive Market is going dry. The online grocery retailer announced today it is adding more than 100 SKUs across 20 brands to its adult non-alcoholic (ANA) beverage set, while simultaneously dropping all of its existing alcoholic offerings.
The past year saw some major M&A deals, and day one of BevNET Live Winter 2025 in Marina Del Rey, Calif., served as the perfect platform to sit down with the leaders of Poppi and Health-Ade Kombucha to learn how they steered their businesses to an exit. The annual beverage industry conference also featured no shortage of panels covering investment trends, startup strategy and the ongoing issues in the space from a looming hemp ban to rising costs.
While bev-alc is in flux, zero-proof partying is still in full swing with the announcement of a new multi-year partnership that brings Hiyo Social Tonics into Live Nation venues across the country.