Intoxicating Hemp

Cannabis beverage maker Uncle Arnie’s has raised a fresh $2 million on top of a round led by previous investors Mindset Capital and the investment office of Harry Rubin, the founding partner of Boston Beer Company.

Cann is bringing out a big name this summer, as investor and NBA Hall of Famer Dwyane Wade has collaborated with the cannabis beverage maker on a new golf-inspired release.

Hemp beverages may have earned a temporary reprieve from upcoming federal restrictions after the U.S. Senate passed a continuing budget resolution over the weekend that extends the deadline until December 11.

Lollapalooza has added a new starring act: THC drinks.

U.S. Congressman Andy Barr (R-KY) introduced a long-awaited hemp legalization bill today, seeking to create a comprehensive regulatory framework for hemp-derived consumer products ahead of the looming November ban.

Despite a looming regulatory ban, hemp beverages are booming. The category grew 133% year-over-year between 2024 and 2025, according to a new report by the Hemp Beverage Alliance.

The country’s second-largest grocery retail chain is reportedly moving into hemp THC drinks.

A collective of hemp beverage stakeholders and interest groups is attempting to unite the fractured industry under a new bill that could stave off the restrictions set to take effect in November and bring clarity to future regulation.

Cann is the latest brand to iterate out of cannabinoid-infused drinks while also doubling down in the months leading up to Congress’s November ban.

Four Loko-maker Phusion Projects has licensed some of its brand assets to Chuck It LLC for use on intoxicating hemp beverages.

Hemp industry advocates are celebrating the inclusion of pro-hemp language in a recent White House letter to Congress regarding a supplemental budget request.

Phusion Projects is licensing “brand assets” to another firm that has launched Nine Loko, described as a “flavor first, perception-bending jazzy cannabinoid juice.”

Despite functional ingredients that can get consumers high, BRĒZ is a prime example of a company with lofty growth hopes getting dragged down by the financial realities of scaling efficiently. But they’re working on it.

Ten Ohio intoxicating hemp businesses can resume sales after a federal judge granted a temporary restraining order blocking the state “from taking any criminal, civil, administrative, or regulatory enforcement action” against them through June 29 (so long as they stay within the parameters of the 2018 Farm Bill).