Data

Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.


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Featured Data Content

On-Premise Update: Key Shifts to Watch – NielsenIQ Quarterly Report

On-Premise Update: Key Shifts to Watch – NielsenIQ Quarterly Report

The latest NIQ on premise update highlights a beer category under pressure, with both value and volume declining over the past year. In contrast, spirits and RTDs continue to capture share, supported by price-led growth and shifting consumer preferences.

Stability in Supply, Uncertainty in Direction: Q1 Supply Chain Report from Agrowgate

Stability in Supply, Uncertainty in Direction: Q1 Supply Chain Report from Agrowgate

The Q1 2026 Supply Chain Snapshot dives into the critical inputs shaping beverage production – grains, hops, glass, sweeteners, packaging, and freight – highlighting where supply is abundant, where pricing remains stubbornly high, and where policy or geopolitical shifts could quickly alter the equation.

Additional Content

NielsenIQ: Non-Alc Beer, Wine and Spirits Doubled Since 2019; Beer Accounts for 85.3% of Non-Alc Category

NielsenIQ: Non-Alc Beer, Wine and Spirits Doubled Since 2019; Beer Accounts for 85.3% of Non-Alc Category

Dollar sales of non-alcoholic beer, wine and spirits at off-premise retailers have more than doubled in the last three years, according to market research firm NielsenIQ. In 2019, non-alc versions of traditional beverage-alcohol products earned $178.7 million at off-premise retailers. In the 52 weeks ending August 20, their dollar sales reached $395.2 million, according to IRI.

BeerBoard: Draft Sales +21% During NFL Opening Weekend

BeerBoard: Draft Sales +21% During NFL Opening Weekend

Football is back and so are draft sales, according to on-premise data firm BeerBoard. Draft beer consumption nationwide increased +21% during the NFL’s opening weekend (Thursday, September 8-Sunday, September 11), compared to the same period in 2021.

NielsenIQ: Expect ‘Positive Momentum’ for RTDs, Beer Over Labor Day Weekend, Although Results May Be ‘Slightly Muted’ Compared to 2021

NielsenIQ: Expect ‘Positive Momentum’ for RTDs, Beer Over Labor Day Weekend, Although Results May Be ‘Slightly Muted’ Compared to 2021

With the summer selling season’s last gasp just days away, NielsenIQ VP of beverage alcohol though leadership Jon Berg expects ready-to-drink (RTD) offerings and beer “to have positive momentum” this Labor Day holiday weekend. However, Berg cautioned that results may be “slightly muted” compared to 2021 as shoppers are “really starting to feel substantial impact from inflation now.”