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Data
Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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The on-premise beer market remains challenged, but the latest numbers reveal meaningful pockets of growth beneath the topline declines. Imported and non-alcoholic beer are gaining momentum, while draft is strengthening its position relative to packaged beer.
The Q3 2026 Supply Chain Snapshot from Agrowgate finds beverage supply chains in a deceptively stable position. Markets have settled from some of the volatility seen earlier in the year, and overall supply remains functional. But that relative calm is masking persistent cost and availability pressures.
Many on- and off-premise retailers were caught off guard by the demand for bev-alc during the FIFA World Cup, according to survey results from bev-alc data and invoices platform Fintech.
Retailers are “paying increasingly more attention” to the sales rates/velocity of beer brands and it has resulted in the contraction of the amount of brands on shelves, as well as the amount of new brands entering the marketplace, according to Bump Williams’ monthly report for Bump Williams Consulting (BWC).
On-premise retailers spent an estimated $400 million more on beer in 2023 than 2022, suggesting a positive turn and future opportunities for the category, according to National Beer Wholesalers Association (NBWA) chief economist Lester Jones.
Wholesaler purchasing expanded for the first time in 2024 , with a March Beer Purchasers’ Index (BPI) reading of 51, the National Beer Wholesalers Association (NBWA) reported.
Beer had an expected St. Patrick’s Day boost, with dollar sales in Circana-tracked off-premise channels increasing +5.3% year-over-year (YoY) in the week ending March 17, according to the market research firm.
Beer sales at bars and restaurants have declined in both dollar sales (-0.7%) and volume (-5.7%) in the 12-month period through the end of January, according to NIQ’s on-premise data firm CGA.
A majority of legal-drinking-age (LDA) consumers believe that states need to allow for direct-to-consumer (DTC) shipping of beer, according to a survey conducted by The Harris Poll on behalf of Sovos ShipCompliant, a bev-alc shipping and distribution compliance company.
Draft beer volume declined -20% during St. Patrick’s Day weekend, due in part to this year’s misalignment of the drinking-centric holiday and March Madness, according to on-premise data firm BeerBoard.
Could the luck of the Irish be with bev-alc producers this month? Nearly one-third (32%) of consumers plan to celebrate St. Patrick’s Day, according to consumer research firm Numerator.
The Consumer Price Index (CPI) for beer at home continues to tick up, increasing +3% last month (seasonally unadjusted) versus February 2023, according to the U.S. Bureau of Labor Statistics (BLS).
Off-premise dollar sales of craft beer declined -2.7% in the four-week period ending February 25 in Circana-tracked multi-outlet and convenience store scans. Craft scans are now down -2% year-to-date (YTD) through late February, amounting to a loss of around $12.3 million for the segment, with sales of $619.9 million, the Chicago-based market research firm reported. This comes as the average case price of craft beer is up +$0.75 in the last four weeks, to $43.44, and up +$0.64 YTD, to $43.39.
Domestic tax paid shipments increased +1.8% in January 2024 versus January 2023, marking the first year-over-year (YoY) increase since February 2023, according to the Beer Institute (BI), citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
On-premise sales velocity on Super Bowl Sunday (February 11) was down -19% versus an average Sunday this year, and -4% versus 2023, according to CGA, NIQ’s on-premise market research arm.
Beer ordering improved slightly in February, but remains in contraction, according to the National Beer Wholesalers Association (NBWA) in the latest Beer Purchasers’ Index.
3 Tier Beverages’ Mary Mills and Stephanie Roatis break down the early year data, including positive cider trends in convenience, non-alc trends, hard seltzer rationalization and much more. They also get into the growing trend of private label hard seltzer and whether anyone can break through the hard coffee curse.