Just like the Kansas City Chiefs, draft beer also took an L in Super Bowl LIX. Draft beer volume declined -4.6% nationwide on Super Bowl Sunday, according to on-premise insights firm BeerBoard.
The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.
Anheuser-Busch InBev (A-B) recorded double-digit shipments and depletions declines for its U.S. business in 2023, drawing to a close a tumultuous year for the company, A-B reported today.
Nearly 5,000 Teamsters members across Anheuser-Busch InBev’s U.S. facilities have voted to authorize a strike if a new contract is not in place when the current one expires on February 29.
Anheuser-Busch InBev’s (A-B) U.S. chief marketing officer Benoit Garbe will resign at the end of the year, the company announced today. Garbe is departing to “embark on a new chapter in his career,” according to an A-B spokesperson.
The accelerated downturn of Bud Light led to double-digit declines in shipments, depletions and revenue for Anheuser-Busch InBev’s (A-B) U.S. business in the third quarter.
Beverage sales in the convenience channel remained “healthy” in Q3 2023, up +4.4%, despite decelerating from stronger +6.6% growth in Q2, according to the latest Beverage Bytes survey of retailers conducted by Goldman Sachs Equity Research.
Monster Energy is “all-in on alcohol” and “thinks it could be big for them by 2025,” according to Goldman Sachs equity analyst Bonnie Herzog’s report from the National Association of Convenience Stores (NACS) trade show. The energy drink maker, which entered beverage-alcohol with the acquisition of CANarchy in January 2022, displayed its forthcoming hard tea, Nasty Beast Hardcore Tea during the show, Herzog wrote.
This year has been “nothing short of tumultuous” for the beer industry, National Beer Wholesaler Association (NBWA) outgoing chairman Gordon Green said during Monday’s general session at the trade organization’s Annual Convention in Las Vegas.
The Beer Institute (BI) has updated its Advertising and Marketing Code, including new guidelines on social media marketing and advertising placement standards.
Distributors noticed stronger beer trends this summer versus last summer, “despite headline concerns over the slowing category and ongoing Bud Light pressures,” Goldman Sachs analysts reported in the company’s latest Bev Bytes Beer Distributor Survey.
Tilray Brands announced an $85 million all cash deal to acquire eight craft beverage brands from Anheuser-Busch earlier this week. Tilray CEO and chairman Irwin D. Simon spoke with Brewbound about the transaction on Tuesday. Here’s our Q&A.
The sales declines of Bud Light amid a conservative-led boycott led to double-digit declines in revenue, shipments and depletions in the U.S. during the second quarter for Anheuser-Busch InBev (A-B).
Anheuser-Busch InBev (A-B) announced a corporate restructuring today that will see the world’s largest beer manufacturer cut just under 2% of its U.S. workforce, an A-B spokesperson confirmed with Brewbound.
The Beer Institute’s (BI) Code Compliance Review Board (CCRB) has found that Bud Light’s sponsored content with influencer Dylan Mulvaney did not violate the trade group’s Advertising Marketing Code and Buying Guidelines.