Anheuser-Busch InBev is cashing in on the popularity of its Michelob Ultra beer brand and launching Michelob Ultra Organic Seltzer, expanding its core portfolio to six hard seltzers, the company announced today.
Two years after the distribution shakeup of 2018, the aftershocks continue to be felt, as Anheuser-Busch InBev continues to reshuffle its network. The world’s largest beer manufacturer today said it struck an agreement to acquire the assets of Ace Beverage in Los Angeles, just two weeks after agreeing to sell off its distribution operations in… Read more »
Philadelphia-based coffee roaster La Colombe has entered into an exclusive partnership with Molson Coors Beverage Company to distribute the brand’s ready-to-drink coffee products in the drug and convenience channels starting in 2021. Eventually, the companies plan to expand distribution over time to all channels via the Molson Coors network.
The third and final Brew Talks event of 2020 will feature representatives from the beer industry’s three tiers — supplier, wholesaler and retailer — sharing their views on new product introductions versus core offerings, and how they’re meeting customers’’ desires during the COVID-19 pandemic.
Twelve days after the U.S. Department of Justice approved the acquisition of Craft Brew Alliance by Anheuser-Busch, the two companies have completed their merger and shared details about the new structure of the Brewers Collective, A-B’s craft division.
Molson Coors Beverage Company believes that it finally has a portfolio of brands to win in the hard seltzer segment, after announcing a multiyear partnership Tuesday that allows the company to use the Topo Chico trademark to produce, market and distribute a much-anticipated hard seltzer brand in the U.S.
Josh Landan believes he’s found another Saint Archer in the nearly nine-month-old Ashland Hard Seltzer brand. Landan, who co-founded the San Diego craft brewery in 2013 and sold it to Molson Coors in 2015, recalled growing the San Diego craft brewery from 7,200 barrels in Year One, to 17,000 barrels in Year Two and 35,000 barrels in three years. Now, Landan believes he’s found another rocket ship in Ashland.
After a well-received launch, Harpoon Brewery will stagger sales of its seasonal collaboration variety pack with Dunkin’ Donuts, due to a short supply of cans. “Demand for this package has significantly exceeded expectations,” Dan Kenary, CEO of Harpoon’s parent company, Mass. Bay Brewing Company, told Brewbound.
After a sweetly successful launch last year, D.G. Yuengling & Son Inc. and The Hershey Company are back with another release of Yuengling Hershey’s Chocolate Porter.
Just 15 days after announcing a joint venture with Yuengling to distribute the Pennsylvania brewery’s beer west of the Mississippi River, Molson Coors today announced a deal with The Coca-Cola Company to manufacture, market and distribute Topo Chico Hard Seltzer in the U.S.
During this week’s Brewbound Frontlines, airing on Thursday, October 1 at 3pm ET, Herz discusses the craft beer industry’s progress toward becoming more diverse, the women she has admired in the business and hints at her next moves in the industry.
Bars and restaurants are unlikely to welcome new customers soon, as the number of people who feel comfortable going out has hit its max.
When California Gov. Gavin Newsom issued a stay-at-home order and shut down on-premise bars and restaurants to stop the spread of the COVID-19 pandemic in mid-March, 92% of San Diego-based Societe Brewing’s business was draft beer. The shutdown stopped the 1,000 tap handles pouring Societe’s beer at 700 San Diego restaurants and bars from flowing. Societe, like so many other small craft breweries, was left scrambling to figure out how to continue on.
New Belgium will wade into the increasingly crowded hard seltzer segment next year with Fruit Smash, Brewbound has confirmed. Massachusetts’ Trillium Brewing reopened its popular beer garden on Boston’s Rose Kennedy Greenway today for its fourth season.
