Former Boston Beer Employees Seek Class-Action Lawsuit Over Non-Compete Agreements

Former Boston Beer Employees Seek Class-Action Lawsuit Over Non-Compete Agreements

Two former Boston Beer Company employees are pursuing a class-action lawsuit, alleging the Twisted Tea maker skirts Massachusetts law by paying departing workers $3,000, minus taxes, instead of “garden leave” or other compensation, while enforcing restrictive noncompetition agreements.

Brewers’, Distributors’ & Retailers’ 2026 Wishlist: Consumer Insights, Focused Inventory & Price Promotions

Brewers’, Distributors’ & Retailers’ 2026 Wishlist: Consumer Insights, Focused Inventory & Price Promotions

Christmas came early for any fans of Bump Williams Consulting’s (BWC) annual growth strategies report. In the consulting firm’s final monthly update of 2025, founder Bump Williams shared beverage manufacturer, distributor and retailer growth strategies for 2026 and 2027 – one month earlier than historically released, and with a bonus fourth tier: the consumer.

Yuengling to Enter Iowa & Wisconsin in Q1 2026

Yuengling to Enter Iowa & Wisconsin in Q1 2026

Yuengling is headed to Iowa and Wisconsin in 2026. The addition of new states for the U.S.’s oldest brewery was teased with cryptic billboards in both Midwestern states stating “The Drought Ends Soon.” The official news dropped Monday.

6 Elected to Brewers Association Board of Directors

6 Elected to Brewers Association Board of Directors

Four incumbents and two new members will join the Brewers Association (BA) board of directors following last month’s election. The new term is slated to begin in February 2026.

Tilray Reverse Stock Split to Take Effect on December 2

Tilray Reverse Stock Split to Take Effect on December 2

Tilray Brands’ approved reverse stock split is set to take effect Monday afternoon following the close of the market, the company announced last week. The 1:10 reverse split will reduce the number of shares of common stock of Tilray from 1.16 billion to 116 million.

NIQ: RTDs Buck November Bev-Alc Downturn

NIQ: RTDs Buck November Bev-Alc Downturn

Spirits and wine ready-to-drink (RTD) suppliers are likely feeling the holiday cheer as they bucked declines across categories for the two-week period ending November 15, according to analysis of NIQ data from Goldman Sachs Equity Research.

Brewbound Live 2025 Pitch Slam Judges Revealed

Brewbound Live 2025 Pitch Slam Judges Revealed

It’s time to introduce the judges for Brewbound’s signature pitch competition, the Brewbound Live Pitch Slam, taking place during Brewbound Live in L.A. December 10+11. Hundreds will be there and time is running out to register.