Washington, D.C.-based Soul Mega has won the 15th annual Samuel Adams Brewing the American Dream (BTAD) Brewing and Business Experienceship, Boston Beer Company announced Tuesday.

Brown-Forman and Sazerac are doubling down on ready-to-drink (RTD) with brand extensions and new-to-world brands launching today.

The FIFA World Cup boost that bev-alc was promised is finally starting to appear in off-premise sales – at least for beer.

Beverage industry veteran and Bai founder Ben Weiss came to BevNET Live 2026 in New York City earlier this month ready to explain how these consumer shifts led him back into the beverage industry with Crooked Pop, a hard soda built on Osava.

The search for the next CEO of Heineken N.V. has met its end beyond the beer industry. The Dutch brewing giant’s supervisory board has named Rafael (Rafa) Oliveira as the company’s CEO and executive board chair, according to a press release. If Oliveira’s nomination is approved at the company’s August 5 shareholder meeting, his four-year term will begin October 1.

The Federal Trade Commission and Southern Glazer’s Wine and Spirits have reached a tentative settlement agreement in the federal agency’s price discrimination lawsuit against the nation’s largest wine and spirits distributor.

Craft beer drinkers increasingly want to spend more of their time and money at craft breweries and on craft beer. But getting general consumers in the door and turning them into craft drinkers is only getting harder, according to the Brewers Association’s (BA) 2026 Harris Poll Consumer Survey.

Despite functional ingredients that can get consumers high, BRĒZ is a prime example of a company with lofty growth hopes getting dragged down by the financial realities of scaling efficiently. But they’re working on it.

Lost Coast Brewing founder Barbara Groom is looking for a buyer for her nearly 40-year-old craft brewery. Groom plans to retire after 37 years of running the Eureka, California-based craft brewery, she told ProBrewer.

In a move perfect for an economy where gas is $4 a gallon (if you’re lucky), the folks at A-B are unleashing this totally economical 10-ton combine machine, fully stocked with uh, 4 beer taps – and 2 of them are BUD for some reason.

Ten Ohio intoxicating hemp businesses can resume sales after a federal judge granted a temporary restraining order blocking the state “from taking any criminal, civil, administrative, or regulatory enforcement action” against them through June 29 (so long as they stay within the parameters of the 2018 Farm Bill).

Firestone Walker’s can line at its Paso Robles, California production brewery will be running “24 hours a day, seven days a week” in the next couple of months, CEO Nick Firestone shared during Beer Marketer’s Insights conference earlier this month.

Daizy’s Social Soda founding partner Jill Johnson, Southern Crown Partners Chief Administration Officer Justin Ashby and Diana Eberlein, Chair of the Coalition for Adult Beverage Alternatives spoke at BevNET Live NYC last week to discuss what’s next for intoxicating hemp.

Restaurant owners have thrown their weight behind the hemp beverage debate, asking Congress to enact a two-year delay on an impending Nov. 12 ban on intoxicating hemp usage in food and beverage products.