Press Clips: Terrapin Plans Taproom and Microbrewery Near Atlanta Braves’ Stadium; JetBlue Partners with Harpoon


Terrapin Beer Opening Taproom Near New Atlanta Braves’ Stadium

Terrapin Beer Co. is planning to open a microbrewery and restaurant at The Battery Atlanta, adjacent to SunTrust Park, the new home of the Atlanta Braves.

The brewery announced the project on Tuesday via its website, noting that construction on what will be called the “Terrapin Taproom,” located outside the right field gate entrance, is slated to begin in November. The taproom is expected to open at the start of the 2017 Major League Baseball season.

The Athens, Georgia-based and MillerCoors-owned brewery’s plans for the new location call for a restaurant with southern barbecue from Fox Bros. Bar-B-Q and a rotating tap list of Terrapin beers, including Hopsecutioner, HI-5 and Rye Pale Ale.

Terrapin is also planning to open the ATL Brew Lab, a microbrewery in which Terrapin will experiment on new beers, including “special baseball-themed brands,” as part of the project.

“Our wheels are spinning for what we’ll exclusively brew at the ballpark and we cannot wait to get in there and start,” Terrapin co-founder Brian “Spike” Buckowski said in a release.


Harpoon to Offer New Beer on JetBlue Flights

Harpoon Brewery is partnering with JetBlue Airways on a new beer that will be available onboard all JetBlue flights sometime in early 2017.

During a media event held at the Boston-based brewery’s headquarters on Monday night, attendees were asked to sample and vote for one of four new beers being considered to replace Harpoon’s current offering, UFO White.

The four new drinks under consideration are Golden Linings golden ale (4.7 percent ABV, 25 IBU), No Layover session IPA (4.3 percent ABV, 42 IBU), Huckleberry UFO hefeweizen (4.8 percent ABV, 12 IBU) and Pina Colada UFO hefeweizen (4.8 percent ABV, 12 IBU).

Guests were given 32 oz. take-home crowlers of Golden Linings, possibly hinting at the direction the two companies are flying?


Dad and Dude’s Breweria Plans National Distribution for Cannabis Beer

Dad and Dude’s Breweria is preparing to take its cannabis-infused beer national.

The Aurora, Colorado-based brewery has received federal formula approval for its beer from the Treasury Department’s Alcohol and Tobacco Tax and Trade Bureau (TTB), according to U.S. News and World Report.

The last hurdle for Dad and Dude’s is label approval for George Washington’s Secret Stash, an IPA, which is expected.

To meet demand, Dad and Dude’s is reportedly teaming up with a Colorado brewer with the ability to produce 10,000 barrels a year and a national brewing group that could push production to 100,000 barrels.

Though the beer contains several cannabinoid compounds — cannabidiol, cannabinol, cannabigerol and terpenes — it does not contain tetrahydrocannabinol (THC).

Level Beer Brings on New Partners

Brewers Shane Watterson and Jason Barbee are joining Level Beer in Portland, Ore., as managing partners, according to BrewPublic.

Watterson has served as the brewmaster at Laurelwood Brewing for the last two years, and Barbee had been the head brewer for Ex Novo Brewing for two years. (Both have worked for Deschutes where Watterson was an assistant brewer.)

Watterson and Barbee join Geoff Phillips, who owns Bailey’s Taproom, the Upper Lip and BrewedOregon and came up with the concept for Level Beer. Phillips’ latest venture will include a 20-barrel production brewery, with plans for two 20-barrel and two 40-barrel fermenters as well as two 40-barrel Brite tanks.

Construction is slated to begin in December, and Level Beer is expected to open in the spring of 2017 in a former produce market known as the Barn.


Starbucks Combines IPA and Coffee

Coffee and beer isn’t a new combo, but Starbucks says it’s added a “”first-of-its-kind Starbucks beverage” called Espresso Cloud IPA to the menu of its Starbucks Evenings stores.

The drink is credited to a barista named Justin Burns-Beach. Here’s how it’s made, according to the coffee giant:

“Espresso is shaken over ice with orange pieces and a touch of sweet vanilla. Shaking the espresso produces a rich cloud of micro-foam with accents of citrus and vanilla. The foam is layered on top of a freshly poured IPA, and the beer is served with the cold-shaken espresso shot on the side. It’s a beautiful presentation with a fun twist, as pouring the shot over the beer creates a tantalizing, layered waterfall of espresso and craft beer in the glass.”

Thrillist notes that the drink is available at 440 Starbucks Evenings retail locations.


Pabst and Jägermeister Team Up on Not Your Father’s Promos

Pabst-owned Not Your Father’s Root Beer is partnering with Jägermeister for fall cocktails, including a drink called “The Gentleman’s Root Deer.”

Not Your Father’s and Jäger are offering retail discounts to those who buy both liquids, according to a release. The two companies are planning in-store promotions under the tagline, “Not Your Everyday Ingredients.”

“We found that Jägermeister’s botanical flavors harmonize deliciously with Not Your Father’s Root Beer and this new partnership helps further our goal of reaching more consumers with an innovative take on fall cocktail offerings,” Marcus Thieme, chief marketing officer at Sidney Frank Importing Company, Inc. said in a release. “In our partnership with Small Town Brewery, Jägermeister has found a true ‘kindred spirit.’”

Firestone Walker Pulls the Plug on Proprietor’s Reserve Series

firestone wookey jack

Firestone Walker is phasing out its Proprietor’s Reserve Series of beers — Wookey Jack unfiltered black rye IPA, Double Jack imperial IPA and Opal dry-hopped saison, the company said in a release.

“This was a hard decision made for the sake of innovation,” brewery co-founder Adam Firestone said in the press release. “These beers were born of that ideal, and now they are yielding to it.”

“The suspension of the Proprietor’s Reserve tier will create a void that the brewers here are extremely excited to fill,” added brewmaster Matt Brynildson. “It opens up a brand new canvas. That’s all I can say for now on that.”

The three beers are gone for now, but not forever.

“Wookey isn’t dead yet, and neither are the others,” Brynildson said. “They may make curtain calls as special limited releases, or get reimagined into something more fantastical, or both. Our Propagator pilot brewhouse in Venice should be online soon, and it will not only provide a platform for new R&D beers, but also for bringing back small batches of these Proprietor’s Reserve beers periodically for on-premise enjoyment.”

Firestone Walker’s stock of the three beers is expected to be depleted by the end of the year.

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