Boulder, CO — CraftBeer.com, the beer lover website published by the Brewers Association, today revealed a striking redesign to enhance the experience for its growing audience. With a brand new interface, the site features a fresh logo, offering a clearer brand identity, and creates a cleaner way to access the robust catalogue of resources via four distinct sections: Beer, Breweries, Food and News.
The updated CraftBeer.com advances craft beer while educating beer lovers, culinary connoisseurs and educators about the beverage of beer. It remains home to one of the most robust brewery databases with the Brewery Finder, the biggest online archive of cooking and baking recipes using craft beer, as well as trusted and authoritative resources such as the interactiveBeer Styles page, the Beer 101 Course and theCraftBeer.com Beer & Food Course. New site series include “Beercation Destination” and “Walk This Way,” dedicated features to the ever-expanding beer travel market.
“CraftBeer.com is a clearinghouse of information with one of the largest libraries of craft beer news and resources,” said Julia Herz, publisher of CraftBeer.com. “With millions of people utilizing our educational materials and more than 200,000 in our social community, we remain dedicated to providing a rich array of resources that inform and inspire.”
Since its launch in 2009, CraftBeer.com has spread the passion, authenticity and camaraderie of the craft brewing community to its readers, while also serving as the primary education resource on beer, beer styles, beer and food pairings, industry trends and news from America’s small and independent breweries.
“We are teaching beer lovers across all ends of the spectrum, and storytelling is a vital part of that mission,” added Jess Baker, editor-in-chief, CraftBeer.com. “Not only do we educate beer lovers about their favorite styles, but CraftBeer.com tells the stories of the people who are the heartbeat of American craft beer. We’re excited to engage our audience through our abundant mix of content.”
For more about the new CraftBeer.com, visit Behind the CraftBeer.com Redesign: A Letter from the Editor.
About the Brewers Association
The Brewers Association is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The Brewers Association (BA) represents more than 70 percent of the brewing industry, and its members make more than 99 percent of the beer brewed in the U.S. The BA organizes events including the World Beer Cup, Great American Beer Festival, Craft Brewers Conference & BrewExpo America, SAVOR?: An American Craft Beer & Food Experience, Homebrew Con, National Homebrew Competition and American Craft Beer Week. The BA publishes The New Brewer magazine and its Brewers Publications division is the largest publisher of contemporary and relevant brewing literature for today’s craft brewers and homebrewers.
Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com and about homebrewing via the BA’s American Homebrewers Associationand the free Brew Guru mobile app. Follow us on Twitter.
The Brewers Association is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital/familial status. The BA complies with provisions of Executive Order 11246 and the rules, regulations, and relevant orders of the Secretary of Labor.