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BrewboundPress Releases

Tacos Atarantados Launches First Signature U.S. Beer in Partnership with Magic 13 Brewing Co.

PRESS RELEASE posted by Tacos Atarantados

Sep. 1, 2026 at 10:22 am

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MIAMI, Fla. — [Aug 31, 2026] — Tacos Atarantados has expanded its U.S. beverage program with the launch of Cerveza Atarantados, the restaurant brand's first proprietary beer in the United States. Developed exclusively in partnership with Miami-based Magic 13 Brewing Co., the Mexican-style light lager is now available at the brand's Wynwood and Brickell locations.

The launch reflects Tacos Atarantados' approach to U.S. expansion: preserving the culinary traditions and hospitality that define its Monterrey roots while collaborating with respected local producers in the communities where it operates. Rather than selecting an existing label, the restaurant partnered directly with Magic 13 Brewing Co. to develop a proprietary beer crafted specifically for the Tacos Atarantados experience.

"Everything we do starts with the traditions of Monterrey," said Jorge Guadiana, Corporate Chef and Co-Owner of Tacos Atarantados. "As we continue growing in the United States, our goal is to preserve that identity while working with local partners who share our standards for craftsmanship. Cerveza Atarantados was created as a natural extension of our food, our hospitality and the experience we want every guest to have."

Brewed by Magic 13 Brewing Co., Cerveza Atarantados is a 4.5% ABV Mexican-style light lager developed to complement the restaurant's signature tacos, trompo meats and house-made salsas. The recipe was created collaboratively, combining Tacos Atarantados' culinary vision with Magic 13's brewing expertise to produce a beer available exclusively at the restaurant's U.S. locations. The launch marks the first proprietary beverage developed specifically for Tacos Atarantados' U.S. restaurants and reflects the brand's broader investment in creating signature experiences that extend beyond the menu.

“It is an honor to have been chosen by Tacos Atarantados to develop their flagship beer,” said Jean Taboada, Head Brewer at Magic 13 Brewing Co. “Their team had a clear vision for what they wanted the beer to represent, and we were proud to help bring that vision to life. We hope this marks the beginning of a long and successful partnership between Tacos Atarantados and Magic 13.”

As Tacos Atarantados continues its U.S. expansion, collaborations like Cerveza Atarantados represent a broader philosophy of pairing the traditions that define the brand with locally rooted partnerships that enhance the guest experience without compromising authenticity.

Cerveza Atarantados is now available exclusively at Tacos Atarantados' Wynwood and Brickell locations for $8.

About Tacos Atarantados

Founded in Monterrey, Mexico, Tacos Atarantados is a chef-driven taquería concept known for its bold Northern Mexican street flavors, vibrant atmosphere, and signature trompo experience. Blending authentic traditions with a modern hospitality approach, the brand has expanded to more than 16 locations across Mexico and the United States, earning a loyal following for its high-energy dining experience rooted in culture, music, and exceptional food. Led by Chef Jorge Guadiana, Tacos Atarantados brings together refined culinary craftsmanship and the spirit of everyday Mexican street dining, offering guests an approachable yet elevated take on the classic taquería. From its signature tacos and indulgent shareables to its lively ambiance and late-night energy, the concept continues to redefine the modern taco experience.

About Magic 13 Brewing Co.

Located in Miami’s Magic City Innovation District, Magic 13 Brewing Co. is a community-focused craft brewery built around a simple philosophy: making high-quality beers designed to bring people together. Its striking taproom and expansive outdoor beer garden provide a welcoming destination for enjoying locally brewed beer, food, live entertainment, and community gatherings. Magic 13 regularly hosts fundraisers and partners with local organizations and community-focused groups through events, collaborations, and special activations. More than a brewery, Magic 13 is a gathering place that celebrates the people, culture, and diversity of Miami.

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