Craft beer industry news.
Two of Anheuser-Busch InBev’s top marketing executives are on leave amid conservatives’ call to boycott the Bud Light brand for a marketing activation with social media influencer and transwoman Dylan Mulvaney during March Madness.
New Jersey’s largest craft brewery has struck a deal to acquire one of the state’s oldest. Cape May Brewing announced today it will acquire Flying Fish Brewing Company in Somerdale, New Jersey. Financial terms of the deal, which is set to close next month, were not disclosed.
Ready-to-drink canned cocktail (RTD) brand Sauza Agave Cocktails, the first joint venture from Boston Beer Company and Beam Suntory, has been discontinued.
Six major U.S. beverage equipment makers are merging to form Lotus Beverage Alliance, designed as an end-to-end services provider for craft drinks.
Imports have been one of the few beer segments to consistently record off-premise growth over the past year, and a similar story is playing out in the on-premise, according to NIQ’s on-premise market research arm, CGA.
Tröegs Independent Brewing announces the release of Perpetual Haze, a beer combining the clean, crisp bitterness of a West Coast IPA with the softness of a hazy.
Preakness 148 announces a unique partnership with Baltimore’s Guinness Open Gate Brewery to launch a first-of-its-kind “Preakness Ale”.
Peak Organic Brewing Co. is partnering with L.L.Bean to raise awareness of Earth Day by showcasing Peak’s use of organic and local ingredients as well as L.L.Bean’s venture to support and protect the outdoors.
The Lagunitas Brewing Company, the OG of IPA that has a rich, weirdly original history of hop-forward and innovative craft brews, and Griffo Distillery, an award-winning, small-batch distillery, concocted a rare spirit – Still Waldos, a single malt whiskey accented with hops.
Spring is here, and Summit Brewing Co. is already looking forward to Summer with the introduction of the new Lake Crusher Mixed Berry to extend the summer seasonal brand and round out the Crusher Series Combo Pack.
Rupee Beer is on a mission to bring Indian craft beer to the world and announces its expansion into another strategic market for the brand – Connecticut.
Just in time for spring, Austin Eastciders, a leading cidery based in Austin, Texas, announced the launch of its latest Imperial Cider flavor, Austin Eastciders Imperial Tropical Punch.
NoFo Brew Co. has reached a deal to acquire the land, building and assets of fellow Georgia craft brewery Tantrum Brewing.
Schilling Hard Cider has gone electric. The Seattle, Washington-based hard cider maker is continuing its mission to reduce its carbon footprint by investing in eight new electric-powered vehicles (EVs), that will be used by its Pacific Northwest sales team.
