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Craft beer industry news.

Brooklyn Tags In U.S. Beverage to Lead Sales

Brooklyn Tags In U.S. Beverage to Lead Sales

Brooklyn Brewery has tapped U.S. Beverage (USB) to lead its sales efforts in a new national partnership, the companies announced Monday. The partnership launches on November 1, according to a press release. No changes are expected for Brooklyn’s existing distributor network, and no equity is changing hands.

Press Clips: Cricket Hill for Sale, Ballast Point Layoffs

Press Clips: Cricket Hill for Sale, Ballast Point Layoffs

The owners of Cricket Hill (Fairfield, New Jersey) have listed the brewery for sale as they prepare to retire. At 24 years old, Cricket Hill is one of the Garden State’s oldest craft breweries. Ballast Point (San Diego, California) plans to lay off 37 employees effective December 15, according to a pair of Worker Adjustment and Retraining Notification (WARN) Act notices in California filed on October 8.

Insider’s Week in Beer: 😉 NBA Players Bet On Wine

Insider’s Week in Beer: 😉 NBA Players Bet On Wine

I gotta say athletes are really letting down their image in 2025. First, it was baseball players leaving the complimentary beer fridges in the locker room mostly untouched – now the NBA fellas are starting … wine clubs!

NBWA & Fintech: Power Still Lies in the On-Premise

NBWA & Fintech: Power Still Lies in the On-Premise

Consumers wallets are feeling the strain, but it’s not stopping them from spending in on-premise retailers, National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones shared during a webinar Thursday.

Surfside Maker Sues A-B Over Skimmers Hard Tea Packaging

Surfside Maker Sues A-B Over Skimmers Hard Tea Packaging

If you thought Skimmers, Anheuser-Busch InBev’s (A-B) entrant into the vodka-based tea segment, looked a bit too similar to the space’s lead brand Surfside, you’re not alone. Philadelphia-based Stateside Brands LLC, the parent company of Surfside hard tea and lemonade, filed a complaint against A-B in the U.S. District Court for the Eastern District of Pennsylvania on Tuesday.