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Molson Coors Beverage Company
Chicago · IL · Production - Large
Brewery news
Molson Coors Sales Chief Kevin Doyle to Retire, Brian Feiro to Replace Him
Molson Coors U.S. president of sales and distributor operations Kevin Doyle will retire on December 31 after nearly 40 years with the company. Chief customer officer Brian Feiro will backfill Doyle’s position after training with him for the next several months, Molson Coors announced today.

Molson Coors Spins RTD Brand Superbird’s Distribution Back to Parent Company, Takes Minority Stake in Business
After more than a year under the wing of Molson Coors, spirits-based, ready-to-drink canned cocktail maker Superbird will leave the nest as Molson Coors hands the reins to the brand’s distribution efforts back to its parent company, Casa Komos Brands Group (CKBG).
Last Call: Virginia Craft Brewers Guild Pursuing Legislation to Help Members Self-Distribute; New Belgium, Bell’s to Raise Prices and Add Freight Surcharge
The Virginia Craft Brewers Guild (VCBG) could be in the beer distribution business by next summer, it announced last week.

Last Call: Rhinegeist to Houston; Judge Rejects Stone’s Permanent Injunction Request in Keystone Light Case; OR DTC Policy Challenged
Cincinnati’s Rhinegeist Brewery will begin “a two-stage expansion” into Houston, Texas, starting in mid-August via Silver Eagle Distributors.

Spirits-Based Seltzers Reach 9.1% Share of Segment; Truly Sheds Most Share; White Claw Stabilizes; Topo Chico Largest Share Gainer
For the 52 weeks ending July 16, the combined malt- and spirits-based hard seltzer segment reached $4.263 billion, according to Jefferies equity research managing director Kevin Grundy. In the last four weeks, spirits-based seltzer’s share of the business has reached 9.1%. Malt- and sugar-based hard seltzers account for 90.9% of the segment – and their sales are declining.
Molson Coors Q2 2022: US Shipments -8.2%, Net Sales -2.3%; Price to Increase +3% to +5% in Q4
Molson Coors’ second quarter earnings report featured varied results, including volume declines, an increase in net sales per hectoliter (+7.1%) and the company’s first increase in U.S. dollar share in more than a decade.

Judge Denies Stone’s Attempt to Gain Profits, Damages and Attorneys’ Fees From Molson Coors
Days after upholding a $56 million jury verdict in favor of Stone Brewing, a federal judge rejected the Escondido, California-based craft brewery’s attempt to recover hundreds of millions of dollars in profits and damages from Molson Coors as part of a trademark infringement dispute over refreshed Keystone Light branding.
Judge Affirms $56 Million Jury Verdict in Stone Brewing Trademark Infringement Case
A federal judge has denied Molson Coors’ attempt to toss a $56 million jury award to Stone Brewing in the San Diego craft brewery’s trademark infringement lawsuit over the 2017 refresh of Keystone Light packaging, according to an order filed Tuesday.

Brewbound Podcast: Simply Spiked Lemonade Makes a Splash This Summer
Simply Spiked – the hard lemonade Molson Coors launched this summer in partnership with Coca-Cola – has taken the FMB corner of the bev-alc world by storm. Joy Ghosh, VP of marketing for above premium brands and FMBs at Molson Coors, joins the Brewbound Podcast to discuss the company’s launch strategy, new campaigns and plans… Read more »
With A-B Exclusivity Ended, Molson Coors Announces Plans to Advertise in Super Bowl LVII National Broadcast
Molson Coors will invest in national advertising during Super Bowl LVII, making it the first brewer other than A-B to run an official commercial during the broadcast in more than 30 years.
Drizly: Light Lager Seeing Resurgence on E-Commerce Platform
Light lager continues to increase share on Drizly, clawing back share losses to hard seltzer over the past two years, according to the e-commerce alcohol delivery platform in its latest BevAlc Insights report.

Judge Gives Stone and Molson Coors 20 Days to Sort Out Injunction in Trademark Infringement Case
A federal judge told Stone Brewing and Molson Coors to work out a post-trial injunction over the use of the word “stone” or end up on the wrong end of a court order that both companies may not like, according to Courthouse News Service.

Stone Asks Court to Require Molson Coors to Use Keystone as 1 Word, Ban ‘Stone’ or ‘Stones’ From Packaging Except in Can Counts
Since a jury awarded Stone Brewing a $56 million verdict on March 25 in its trademark infringement lawsuit against Molson Coors over a 2017 Keystone Light rebrand that separated “Key” and “Stone” on cans and packaging, the two companies have buried one another in post-trial filings and motions.

Molson Coors Withdraws Some Packages of Coors Light and Keystone Light for Quality Issue
Molson Coors issued a “voluntary withdrawal” of some SKUs of Coors Light and Keystone Light last week, a spokesperson told Brewbound.