Just 15 days after announcing a joint venture with Yuengling to distribute the Pennsylvania brewery’s beer west of the Mississippi River, Molson Coors today announced a deal with The Coca-Cola Company to manufacture, market and distribute Topo Chico Hard Seltzer in the U.S.

Molson Coors Beverage Company has taken a minority stake in ZenWTR, the sustainably packaged bottled water brand launched earlier this year by serial entrepreneur Lance Collins, the company announced today. Terms of the transaction were not disclosed.

Despite out of stock issues from key suppliers, Labor Day weekend beer sales increased over the holiday weekend last year and indicate the beer category’s off-premise sales will finish the year strong, according to a report from Goldman Sachs Equity Research.

The leaders of D.G. Yuengling & Sons Inc. and Molson Coors Beverage Company say the smuggling of beer is alive and well. “Just as is the case with a certain brand out of Golden, Colorado, more than a few people have smuggled Yuengling across state lines in the trunk of their car,” Molson Coors CEO Gavin Hattersley said, drawing a comparison to the demand for Coors beer in the 1970s.

Two of the largest beer manufacturers in the U.S. are linking up. Molson Coors Beverage Company and D.G. Yuengling & Son announced today a joint venture and long-term brewing partnership to expand distribution of the Pottsville, Pennsylvania-headquartered brewery’s beer beyond East Coast markets.

Detroit’s Atwater Brewery announced that its fruit-forward IPA POG-O-LICIOUS has exceeded initial sales projections and as a result will remain on tap and on store shelves as the newest addition to the brewer’s year round craft beer portfolio.

Delivering on its promise to expand beyond alcoholic beverages into an “around the clock” beverage platform, Molson Coors Beverage Company announced this week the launch of four new non-alcoholic product lines across multiple categories that are set to begin rolling out in the coming months.

Keystone Light is taking its annual Big Game Hunt to the next level with a brand-new mobile Augmented Reality experience.

A new generation of leaders is taking the reins at New Ulm, Minnesota-based Schell’s Brewery, as Ted Marti steps down from overseeing operations at the 160-year-old brewery and hands the reins to his sons, according to the Mankato Free Press.

Molson Coors Beverage Company (NYSE: TAP; TSX: TPX) is donating 200,000 cans of water to the American Red Cross to help support recovery efforts in communities along the Louisiana and Texas coasts that were hardest hit by Hurricane Laura.

Molson Coors Beverage Company has hired Jennifer Martinez as senior director of corporate affairs. Also, the Breakthru Beverage Group announced that it has acquired the Miller portfolio of brands in southern Nevada, giving the multi-state beer, wine and spirits wholesaler the full Molson Coors portfolio in the state.

As the effects of the COVID-19 pandemic on the on-premise channel continue to be felt worldwide, Molson Coors Beverage Company reported $2.5 billion in net revenue for the second quarter of 2020, a 15.1% decline compared to the same period last year.

Revolver Brewing co-founders Rhett Keisler and Grant Wood are stepping down from their roles leading the Granbury, Texas-based craft brewery, according to an announcement from Molson Coors Brewing Company, which acquired the brewery in 2016.

Molson Coors is seeking a permanent injunction to stop A-B from broadcasting additional Bud Light ads pointing out the use of corn syrup in the brewing process of its competitor’s flagship light lagers, Coors Light and Miller Lite.