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D.G. Yuengling & Son, Inc.
Pottsville · PA · Production - Regional
Brewery news

Brewers, Distributors Prepare for Super Bowl Week Sales
As Sunday’s Super Bowl matchup between the New England Patriots and the Philadelphia Eagles unfolds on the field, Anheuser-Busch InBev will be attempting to capture viewers’ attention by running six ads during the commercial breaks.
Yuengling Begins Distributing in Arkansas
D.G. Yuengling & Son, Inc., America’s Oldest Brewery is bringing its brands to consumers on draught at bars, restaurants and other on-premise accounts across Arkansas starting today.
Yuengling Expands Distribution to Arkansas
D.G. Yuengling & Son is partnering with five wholesalers to bring its brands to consumers in Arkansas. Yuengling welcomes to their network; Glazer’s Beer & Beverage, Premium Brands of NWA, Arkansas Distributing Company, O’Connor Distributing and Burford Distributing, Inc.
Yuengling Announces Sponsorship Agreement with Philadelphia Flyers
D.G. Yuengling & Son, Inc., America’s Oldest Brewery, is pleased to announce a sponsorship agreement with the Philadelphia Flyers at the Wells Fargo Center, which hosts over 200 events each year. This multi-year agreement with one of Pennsylvania’s National Hockey League teams will feature Yuengling beer.

Beer Manufacturers Hope Digital Rebates Will Boost Sales, Provide Insights
A growing number of beer companies are turning to digital rebate programs to boost volume sales and gain consumer insights as competition for off-premise business intensifies amongst breweries. The most well-known smartphone-enabled rebate program for alcoholic beverage manufacturers is run by Colorado-headquartered Ibotta, Inc.
Yuengling Brewery Donates $50,000 to Support Hurricane Relief
Richard “Dick” Yuengling, owner of D.G. Yuengling & Son, Inc., announced today that the Yuengling Brewery will donate $50,000 to the American Red Cross for hurricane relief.

Regional Brewers Hit Hardest by Craft Slowdown
Production at 25 of the top 50 Brewers Association-defined craft breweries didn’t grow last year, according new data released today by the trade organization.
Yuengling Announces Sponsorship Agreement with Philadelphia Phillies
D.G. Yuengling & Son, Inc., America’s Oldest Brewery, is pleased to announce a sponsorship agreement with the Philadelphia Phillies. This multi-year agreement with one of Pennsylvania’s Major League Baseball teams will feature Yuengling beer, which is the first new beer sponsor of the Phillies in nearly 40 years.
Yuengling Launches New Eagle Packaging in Indiana
D.G. Yuengling & Son, Inc., America’s Oldest Brewery, starts rolling out its new iconic eagle packaging in Indiana this week. Yuengling began selling its draft beer in March.

Branding Checkup: Yuengling Simplifies Packaging for a More Modern Look
America’s oldest brewery is evolving to a more modern look. D.G. Yuengling & Son today announced that, after three decades, it is updating the packaging for its Traditional Lager as well as Light Lager and Black & Tan porter brands.
Yuengling Expands Distribution to Indiana
D.G. Yuengling & Son, Inc., America’s Oldest Brewery, is pleased to announce that it is expanding the distribution of its highly sought after brands to Indiana.

Last Call: Summit Sues Ex-Employees; Boston Bars Avoid Pay-to-Play Penalties
There’s bad blood brewing in Minnesota. Summit Brewing Company is suing two former employees, accusing them “of conspiring to sell the company’s confidential trade secrets to high-level executives for ‘a direct competitor,’” according to the Minneapolis Star Tribune.

Press Clips: Devils Backbone Expands; Coyote Hole Ciderworks to Invest $775,000 in New Facility
What’s life been like for Virginia’s Devils Backbone since it was acquired by Anheuser-Busch InBev? Revenue is up 18 to 20 percent over the previous year, according to the News and Advance, which recently profiled the brewery.

Election Day Roundup: Marijuana Legalization on the Ballot in 5 States; Oklahoma Votes to Eliminate Low-Point Beer
Recreational marijuana legalization is on the ballot today in Arizona, California, Maine, Massachusetts and Nevada.