Circana Weekly Scans: Post-Memorial Day Beer Dollar Sales -4.5%, Lead Bev-Alc Declines
Post-Memorial Day weekend scans “retraced to expected level[s]” in the latest report by market research firm Circana. Total bev-alc dollar sales in Circana-tracked off-premise channels were down 3.2% YoY and 6% WoW for the week ending June 1.
