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Craft Navigating a ‘Perfect Storm’ of Waning Consumer Demand, Distributor Disinterest and Dried-Up Draft Sales

Craft Navigating a ‘Perfect Storm’ of Waning Consumer Demand, Distributor Disinterest and Dried-Up Draft Sales

Craft beer has entered “no to negative growth territory,” Brewers Association (BA) chief economist Bart Watson said during a year-end webinar last week. “We were in double-digit growth as recently as 2014, 2015, and then we moved into kind of a more developed, slow, single-digit growth rate,” Watson said. “COVID hit, and we had the worst year in craft history in 2020 with a partial bounce back in 2021.

Additional Content

BA Focusing on Legislation to Widen Market Access for Craft Brewers

BA Focusing on Legislation to Widen Market Access for Craft Brewers

The Brewers Association (BA) is prioritizing legislative efforts that widen craft brewers’ market access as the segment faces a challenging sales environment and narrowing distribution routes, BA general counsel Marc Sorini said during a presentation at the Craft Brewers Conference (CBC) last month in Las Vegas.

Bart Watson: Differentiation Vital for Craft to Return to Growth

Bart Watson: Differentiation Vital for Craft to Return to Growth

For craft breweries to return to growth, they have to do more than just make great beer, Brewers Association (BA) chief economist and VP of strategy Bart Watson said during his state of the industry address Tuesday on Day 2 of the Craft Brewers Conference (CBC) in Las Vegas.

Zoe’s CBC Picks: Hard Cider, Brand Extensions and Business Smarts

Zoe’s CBC Picks: Hard Cider, Brand Extensions and Business Smarts

The Craft Brewers Conference (CBC) was the first industry event I ever attended, so I see it as the unofficial start to a new year. It’s also a great pulse check on how the industry – and all the folks you catch up with – have changed and evolved since the last CBC.

Proposed Colorado Bill Would Double Bev-Alc Taxes to Fund Addiction Recovery Efforts

Proposed Colorado Bill Would Double Bev-Alc Taxes to Fund Addiction Recovery Efforts

A pair of alcohol-adjacent bills have been introduced in the Colorado Legislature. One (SB24-181) seeks to create a tax on beverage-alcohol products distributed in the state to fund “alcohol and related substance use disorder prevention, early intervention, treatment, harm reduction and recovery services” across Colorado.

BI: Domestic Tax Paids Post Strongest Monthly Growth Since May 2021; Strongest Total February Volume Since 2016

BI: Domestic Tax Paids Post Strongest Monthly Growth Since May 2021; Strongest Total February Volume Since 2016

An estimated 11.9 million barrels of beer were shipped in February, a +7.9% increase year-over-year (YoY), marking the “strongest monthly growth in almost three years, since May 2021,” Beer Institute (BI) chief economist Andrew Heritage wrote in the trade group’s latest round of economic reports, citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).

Brewers Association Reveals 2024 Award Winners

Brewers Association Reveals 2024 Award Winners

The Brewers Association (BA) announced the recipients of its 2024 awards yesterday, recognizing individuals for their contributions to the craft brewing industry.