The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.
The ready-to-drink (RTD) margarita is outpacing some of the industry’s hottest new RTD segments, with high ABV and spirit-based versions picking up steam, according to a new report from Bump Williams.
Surfside, the spirits-based iced tea category leader, is launching four new flavors as the brand continues its rise from a Northeast favorite to national ready-to-drink (RTD) powerhouse.
Adult non-alc (ANA) cocktails are gaining momentum in luxury hotels, with one major chain reporting a 32% sales increase over the past three years. But functional ingredients and education still create challenges.
On any given week, Stateside’s vodka-based, ready-to-drink (RTD) hard tea brand Surfside records $2 million in sales or more and triple-digit year-over-year (YoY) growth in Circana-tracked off-premise channels. Those sales represent only 20% of the RTD’s total depletions.
Patco Brands launched over a decade ago with a small margarita business and a family-run operation. Since then, the company has quietly evolved into one of the largest producers in the agave wine and ready-to-drink (RTD) space, operating at a scale that rivals far larger beverage groups while maintaining the agility of an independent.
After carving out early momentum in New Jersey, food and beverage serial entrepreneur Jason Cohen is taking his vodka-based ready-to-drink beverage, Spiked Ade, to more markets.
Suntory Global spirits has appointed Davin Nugent, a former Anheuser-Busch InBev and Mark Anthony Brands executive, as president of global ready-to-drink (RTD).
Dollar sales growth from several key decades-old brands buoyed the beer category in 2025, according to the latest monthly report from Bump Williams Consulting (BWC).
Editor’s Note: The below news items were initially reported in the Brewbound Insider Newsletter December 22-26. Not an Insider? Become one today to get earlier access to what’s going on in the industry. CGA: 40% Consumers Plan to Take Part in Dry January; Half of Gen Z to Participate Two-in-five consumers plan to take part… Read more »
The Clean Alcohol Collective (CAC), co-founded by Meredith Mills-Merritt, founder of ready-to-drink (RTD) brand The Original Southside, and Conor Begley, co-founder of Father’s Brewing, launched this month as a coalition of alcohol brands offering greater ingredient transparency and shared formulation standards.
This year was not an easy one for entrepreneurs in bev-alc or adult alternatives. Consumers and investors are adjusting their relationships with alcohol, and still doubtful of the emerging adult non-alc industry. But the smartest beverage founders are meeting those challenges by digging deeper into their relationships with the industry, the environment and their communities…. Read more »