Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
As many drinkers take a break from craft beer and other alcoholic beverages in January, craft breweries such as Notch are using the month and its lighter traffic to close taprooms temporarily as they undertake renovation projects.
Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.
When Tilden, a 750 ml ready-to-serve mocktail debuted at the start of the year, the founders used flask-sized sample bottles to pitch their new product in sales meetings.
The Gambrinus Company is attempting to carve out its own slice of the growing non-alcoholic (NA) beer pie with a line of NA Shiner offerings.
Non-alcoholic (NA) craft maker RationAle Brewing has added 70,000 barrels of production capacity via a yet-to-be-named new strategic partnership. The San Diego-based brewery also unveiled refreshed branding and packaging.
Despite non-alc’s momentum, only 26% of the U.S. consumers moderating their alcohol say they are drinking no-alcohol alternatives to their favorite full-strength drinks, citing barriers around taste and lack of availability, according to a recent report from bev-alc data firm IWSR.
Revolution Brewing is getting into the non-alcoholic (NA) beverage game. The Chicago-based craft brewery has launched Super-Zero sparkling hop water, its first NA offering.
While Athletic Brewing Company continues to record exponential growth for its non-alcoholic (NA) offerings in the U.S., it’s not limiting itself to its home country. The Milford, Connecticut-based craft brewery announced expansion moves today for its business in both the U.K. and Canada.
Brooklyn Brewery has taken a minority stake in Boulder, Colorado-based non-alcoholic (NA) hop tea maker Hoplark as part of a Series A funding round, the two companies announced today.
Non-alcohol spirits, wine and beer now have a market value exceeding half a billion dollars in off-premise channels, according to a new NIQ report on the category.
Non-alcoholic beer brand Best Day Brewing is chasing a Year 2 milestone, producing between 15,000 and 20,000 barrels of beer, founder and CEO Tate Huffard told Brewbound.
Sierra Nevada shared its 2024 brand plans today with wholesalers. The slate of new products will include new hazy and imperial IPAs, non-alcoholic beers and hop waters, and offerings for day drinking occasions.
Partake Brewing has promoted chief commercial officer Evan Cohen as president to lead the Toronto-headquartered non-alcoholic beer (NA) maker through its next growth phase.
Athletic Brewing Company’s Upside Dawn Golden will be served on all domestic JetBlue flights starting in May, the company shared today. The partnership marks the first time that a major U.S. airline has served non-alcoholic craft beer at 35,000 feet.
When non-alcoholic spirit Drink Monday launched in 2019, it was an exclusively digital brand. But as the company continued to grow, CEO Ken Young began pondering the path forward.
Deschutes Brewery is moving production of its non-alcoholic beer in-house with an investment in Sustainable Beverage Technologies’ BrewVo equipment at its production facility in Bend, Oregon.
