Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
As many drinkers take a break from craft beer and other alcoholic beverages in January, craft breweries such as Notch are using the month and its lighter traffic to close taprooms temporarily as they undertake renovation projects.
Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.
Ask any THC or non-alcoholic alternative beverage founder about their biggest obstacle to breaking into widespread distribution and the answer is almost always the same: education.
Harley-Davidson is rolling into the non-alcoholic (NA) beer segment via a licensing deal with Wisconsin Brewing Company. Road King American Pils is rolling out now throughout the Badger State in 16 oz. can 4-packs.
Firestone Walker is the latest top craft player to enter the non-alcoholic (NA) beer space by leveraging the brand equity of its biggest brand. 8ZERO5 blonde, an NA version of the Duvel Moortgat-owned craft brewery’s 805 flagship, will only be available in its home state of California following Labor Day.
Adult non-alc retailer Boisson will be restructuring the company under chapter 11 bankruptcy protection, citing financial challenges amidst an “overly aggressive expansion plan” and the “inefficient deployment of capital.”
Leading adult non-alc (NA) retailer Boisson is shuttering its retail outlets and “restructuring,” according to the founder of one NA brand that was informed of the news by a former Boisson employee.
Is leading adult non-alc (NA) retailer Boisson shutting down? According to a Boisson employee the company shared news of its impending closure with staff on Thursday, but has yet to announce it publicly.
Carving out a larger portfolio of non-alcoholic brands, White Claw maker Mark Anthony Brands is partnering with soccer legend Lionel Messi to launch a new hydration beverage this summer, the company announced today.
Deschutes Brewery is betting big on non-alcoholic (NA) beer. The Bend, Oregon-headquartered craft brewery announced today the national launch of Fresh Squeezed NA IPA, an offshoot of its flagship alcoholic IPA offering.
3 Up, 3 Down with 3 Tier Beverages is a quarterly insights series available to Brewbound Insiders, via the Chicago-headquartered, bev-alc-focused consulting and data firm.
U.S. government trying to limit your booze intake or access? The short answer is no. So why do we keep hearing rumblings about something called the ‘neo-prohibition’ movement?
Dedicated non-alcoholic (NA) beer maker Athletic Brewing is taking a page out of 2010s craft beer check-in culture and run-tracking with its new app feature. Athletic launched “Track Record” earlier this month in order to give its app users a way of recording their alcohol-free days and creating streaks.
Momentum Brewery has recently stomped its footprint in the non-alcoholic beverage category with the debut of two ground-breaking near beers: Momentum Golden and Momentum Hazy IPA.
As another Dry January approaches, the non-alcoholic (NA) category has posted “its largest year of absolute dollar growth in five years,” Adult Non-Alcoholic Beverage Association (ANBA) CEO Marcos Salazar shared during the trade association’s webinar earlier this month.
Newcomers in non-alc are climbing up the list of Drizly’s top-selling SKUs, illustrating how brands are continuing to find innovative ways to replace drinking occasions.
