Non-alcoholic (NA) beer claimed a record 4.2% share of beer category grocery sales during Dry January, according to an analysis by Bump Williams Consulting chief strategy officer Dan Wandel. NA beer recorded double-digit year-over-year (YoY) increases in dollar sales (+23.5%) and volume (+20.2%) in U.S. food stores tracked by market research firm NIQ for the four-week period ending February 1.
As many drinkers take a break from craft beer and other alcoholic beverages in January, craft breweries such as Notch are using the month and its lighter traffic to close taprooms temporarily as they undertake renovation projects.
Allagash Brewing is launching its first non-alcoholic (NA) offering this week with the release of Allagash Hop Water. Hop Water will exclusively be sold in 12 oz. can 6-packs at the brewery’s tasting room in Portland, Maine, starting later this week.
Anheuser-Busch InBev is launching Stella Artois Liberté, a non-alcoholic (NA) offering for “beer lovers who want to enjoy a beer, but who want the option to reduce their alcohol consumption.”
Omission, the gluten-reduced craft beer brand Anheuser-Busch InBev acquired in its 2020 merger with Craft Brew Alliance, is wiping the slate clean next year.
Non-alcoholic craft brand Athletic Brewing has signed a lease for a new facility in Milford, Connecticut, that could triple its capacity. “Once complete, we’ll have over 150,000 barrels capacity on each coast, with the potential to triple in the new facility over time,” CEO and co-founder Bill Shufelt told Brewbound.
No- and low-alcohol offerings as a “potential market disruptor” for the beer category, growing retail sales to $3 billion by 2025, according to a new research report from Goldman Sachs analyst Bonnie Herzog.
Sarasota, Florida-based JDub’s Brewing is alive and about to launch a new flagship offering, following its April 2020 Chapter 11 bankruptcy filing thanks to a partnership with Orlando-based contract brewer Brew Theory.
Just in time for “Dry January,” Brooklyn Brewery will launch the next offering within its fast-growing non-alcoholic beer line Special Effects. The New York craft brewery today officially announced the addition of an IPA to the Special Effects portfolio to go along with Hoppy Amber.
Non-alcoholic brand Heineken 0.0 is pushing toward 2 million cases this year, Heineken USA chief marketing officer Jonnie Cahill shared during last week’s national sales meeting.
Boston Beer Company’s annual Great American Beer Festival brunch this year was, of course, physically distant. It was also less boozy than previous years. The latter point was on purpose. Among Boston Beer’s big innovations for 2021 are Samuel Adams Just the Haze IPA and Dogfish Head Lemon Quest, both non-alcoholic offerings.
After a year of trial and research, Longmont, Colorado-based Bootstrap Brewing will launch its first non-alcoholic offering, Strapless IPA, the company announced yesterday.
Canadian non-alcoholic beer maker Partake Brewing has raised $4 million in the company’s first institutional funding round, which was led by San Francisco-based CircleUp Growth Partners.
Another craft brewery is entering the growing craft non-alcoholic beer market. Boston Beer Company will launch a Samuel Adams branded non-alcoholic hazy IPA, Just the Haze, nationally in early 2021.
Athletic Brewing Company and Ceria Brewing Company, two up-and-coming non-alcoholic craft beer companies, are expanding their footprints into several new states.
Pending approval from the Maryland Medical Cannabis Commission, Flying Dog Brewery and Green Leaf Medical Cannabis plan to release Hop Chronic IPA, the state of Maryland’s first THC-infused non-alcoholic beer.