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With a leadership team all well under two years on the job, it would be logical to view 2025 as a rebuilding year for Heineken-owned Lagunitas Brewing. But the Petaluma, California-headquartered brewery took distributor and retailer feedback to heart in the past year-plus, which drove Lagunitas to develop a 2025 plan that’s consistent, focused and hinges on collaboration with its partners.
Firestone Walker’s new high ABV Mind Haze Rage line of “lemonade-infused turbo radlers” are now arriving on retail shelves.
Ninety-five percent of bev-alc brand launches fail, according to Gustavo Aguirre, VP of brand innovation at investment firm InvestBev. Aguirre spoke during BevNET’s Spirits Sunday event in Marina del Rey, California. Aguirre was joined by GHJ advisory partner Maria Pearman and 5:30 Somewhere founder Dale LeFlam.
Katee McGee suggested her husband Kevin stop his home winemaking attempts and instead try brewing beer in 2007.
Searching for ways to honor her close family friend and others like him, Beer Kulture CEO Latiesha Cook tried to find programs that would help Black men further their careers. There were very few to be found.
New Jersey hemp-infused seltzer brand Kaló announced today that its products are available in 10 states via 12 tier-one distributor partnerships.
The first collaboration between SweetWater Brewing Company and its now parent company Tilray (which merged in May with Aphria) became clearer today with the announced launch of BC Lager, a collaboration beer between the Atlanta craft brewery and the Canadian cannabis firm’s Broken Coast brand.
Great Lakes Brewing, the 35-year-old Ohio craft brewery, recently underwent a self-reflection: “How do we continue to attract new consumers, when many of today’s drinkers were in diapers at our brewery’s founding?”
Boosted by an earlier-than-expected seasonal transition and the return of the on-premise channel, sales of Leinenkugel’s Summer Shandy have increased 13% year-to-date, according to the Molson Coors Beverage Company blog. “As we continued to excel with distribution and sales and the off-premise, we were able to quickly transition into Leinenkugel’s Summer Shandy,” Dick Leinenkugel, president and chief beer merchant of Jacob Leinenkugel Brewing Company, told Brewbound.
With a trippy Southern California vibe and inspiration from mimosas, the SunDaze line of citrus ready-to-drink canned cocktails is aiming to unchain the juice occasion from brunch. SunDaze — which checks in at 6% ABV and comes in three flavors: Original Citrus, Botanical Citrus and Spicy Citrus — was founded by long-time CPG marketing consultant Arthur Gallego, who is serving as CEO, and Juan Diego Cordón Toledano, who is heading innovation.
Thunder only happens when it rains … and at BeatBox, it’s raining Cranberry Dreams.
San Diego-based yeast and fermentation company White Labs launched PurePitch Next Generation (PPNG) yeast today, a new packaged yeast product developed through feedback from brewers.
Just how big a part of the beer category could hard seltzer be by 2025? It depends on who you ask. During this month’s Beverage Forum, Anthony Von Mandl and Jim Koch, the leaders of the companies that produce the two largest hard seltzer brands, White Claw and Truly, respectively, offered differing projections, according to analysts’ reports.
Lunar co-founders Sean Ro and Kevin Wong were a couple drinks in, reminiscing about the “before times” — when COVID-19 hadn’t locked down the country, halting travel — when they thought up their next flavor launch for their up-and-coming hard seltzer brand.
Atlanta-headquartered Monday Night Brewing announced plans today to open a 3,000 sq. ft. taproom in Nashville’s Germantown neighborhood, according to the Nashville Business Journal.
Stone Brewing is celebrating its 25th anniversary this year by getting nostalgic. May 10, the Escondido-headquartered craft brewery will be launching its “comeback” anniversary campaign, asking fans to vote for their favorite past Stone brews to come back in 2022.
Anheuser-Busch InBev has forged a master distributor agreement with Canteen Spirits, while its growth and innovation arm ZX Ventures has made an investment in the 2-year-old ready-to-drink canned cocktail brand.
