NBWA

New Belgium, Diageo, Molson Coors Leaders Discuss Brand Building, Premiumization

New Belgium, Diageo, Molson Coors Leaders Discuss Brand Building, Premiumization

The Voodoo Ranger franchise now accounts for 65% of New Belgium’s business. CEO Steve Fechheimer again highlighted the shift in the Fort Collins, Colorado-headquartered craft brewery’s priorities during the National Beer Wholesalers Association’s (NBWA) annual meeting last week.

NBWA Annual Convention Comes Amid Continued Wholesaler Consolidation, and Legal Battles Between Suppliers and Distributors

NBWA Annual Convention Comes Amid Continued Wholesaler Consolidation, and Legal Battles Between Suppliers and Distributors

The nation’s beer wholesalers and beer industry executives will meet in Las Vegas this week for the National Beer Wholesalers Association’s (NBWA) annual convention, and the meeting’s arrival comes amid turbulence. Large wholesalers continue to consolidate within the middle tier, while at least one New England craft-focused wholesaler has thrown in the towel. The pace of consolidation chugs on even as President Joe Biden has tasked the Treasury with examining competition within the beer industry at large, and that’s led to comments from at least two trade groups calling into question these mergers’ effect on the competitive landscape.

Beer Industry Trade Groups Respond to White House Executive Order to Increase Competition

Beer Industry Trade Groups Respond to White House Executive Order to Increase Competition

Leaders from the Brewers Association (BA), Beer Institute (BI), and National Beer Wholesalers Association (NBWA) submitted comments to Amy Greenberg, regulations and rulings division director of the Alcohol and Tobacco Tax and Trade Bureau (TTB), detailing each group’s purview of the market and specific requests that would benefit or mitigate harm against their respective members.

Fintech-Tracked Beer Industry Depletions Volume +9%; 2021 Holiday Weekend Beer Sales Outpacing 2020

Fintech-Tracked Beer Industry Depletions Volume +9%; 2021 Holiday Weekend Beer Sales Outpacing 2020

Beer industry depletions (sales-to-retailers) volumes tracked by beverage alcohol invoicing and logistics firm Fintech have increased 9% year-to-date through Week 27 compared to the same period last year, National Beer Wholesalers Association chief economist Lester Jones and Fintech director of distributors Jim Kallies shared yesterday during a quarterly review of the industry’s performance.