Molson Coors has struck a deal to acquire spirits-based, ready-to-drink (RTD) cocktail pioneer Atomic Brands, whose Monaco Cocktails entered the then-nascent space in 2012. The deal should come as no surprise, as it aligns with Molson Coors’ goals to expand its beyond beer portfolio, part of the Horizon 2030 plan CEO Rahul Goyal outlined earlier this year.
Molson Coors Beverage Company’s overall business remained in the red as the company closed its 2024 fiscal year. However, the fourth quarter showed improvement over the double-digit declines reported in Q3, and leadership is confident the company can return to growth in 2025, according to Molson Coors’ earnings call today with investors and analysts.
Just like the Kansas City Chiefs, draft beer also took an L in Super Bowl LIX. Draft beer volume declined -4.6% nationwide on Super Bowl Sunday, according to on-premise insights firm BeerBoard.
Cincinnati’s Rhinegeist Brewery will begin “a two-stage expansion” into Houston, Texas, starting in mid-August via Silver Eagle Distributors.
For the 52 weeks ending July 16, the combined malt- and spirits-based hard seltzer segment reached $4.263 billion, according to Jefferies equity research managing director Kevin Grundy. In the last four weeks, spirits-based seltzer’s share of the business has reached 9.1%. Malt- and sugar-based hard seltzers account for 90.9% of the segment – and their sales are declining.
Molson Coors’ second quarter earnings report featured varied results, including volume declines, an increase in net sales per hectoliter (+7.1%) and the company’s first increase in U.S. dollar share in more than a decade.
A federal judge has denied Molson Coors’ attempt to toss a $56 million jury award to Stone Brewing in the San Diego craft brewery’s trademark infringement lawsuit over the 2017 refresh of Keystone Light packaging, according to an order filed Tuesday.
Molson Coors will invest in national advertising during Super Bowl LVII, making it the first brewer other than A-B to run an official commercial during the broadcast in more than 30 years.
Molson Coors issued a “voluntary withdrawal” of some SKUs of Coors Light and Keystone Light last week, a spokesperson told Brewbound.
A judge has ruled in favor of Anheuser-Busch InBev and dismissed the deceptive advertising lawsuit Molson Coors (then-MillerCoors) filed against the world’s largest beer manufacturer over its 2019 Super Bowl campaign.
Large regional breweries that fall outside of the BA’s definition of a craft brewer collectively produced more than 8.64 million barrels of beer in 2021, a +2% increase on a comparable basis, according to data provided by the trade organization. The BA excludes companies that are at least 25% owned by a larger brewing company from its craft brewery data set and sets a production ceiling for BA-defined craft brewers at 6 million barrels.
Sierra Nevada VP of sales Ellie Preslar and chief commercial officer Joe Whitney discussed the company’s growth via its Little Things family, media budget increases for Pale Ale, entering the non-alc segment with Hop Splash sparkling water and other innovations. After hinting at the possibility of taking non-alcoholic craft beer maker Athletic Brewing public during Brewbound Live last year, co-founder and CEO Bill Shufelt said an initial public offering (IPO) could materialize in the next 12-18 months.
On-premise volume declined for the third consecutive period, decreasing -1.9% over the weekend of May 5-8 compared to the weekend before, according to the market research firm BeerBoard.
Molson Coors has named beer industry veteran Jeff Agase as the new head of its craft division, Tenth & Blake.
Cycling a soft first quarter of 2021, Molson Coors Beverage Company reported a +16.7% increase in net sales, to more than $2.2 billion, in Q1 2022, the company reported today.
The Stone-Molson Coors trademark infringement legal saga continues to play out in a series of post-trial motions. This week, each side has filed motions, with Stone seeking additional damages on top of its $56 million jury award, and Molson Coors attempting to block Stone’s request for a preliminary injunction earlier this month.
Molson Coors’ craft beer division leader, Paul Verdu, has exited the company, president of emerging growth Pete Marino announced in a company email yesterday. Verdu’s last day at Molson Coors was Monday.
