Molson Coors has struck a deal to acquire spirits-based, ready-to-drink (RTD) cocktail pioneer Atomic Brands, whose Monaco Cocktails entered the then-nascent space in 2012. The deal should come as no surprise, as it aligns with Molson Coors’ goals to expand its beyond beer portfolio, part of the Horizon 2030 plan CEO Rahul Goyal outlined earlier this year.
Molson Coors Beverage Company’s overall business remained in the red as the company closed its 2024 fiscal year. However, the fourth quarter showed improvement over the double-digit declines reported in Q3, and leadership is confident the company can return to growth in 2025, according to Molson Coors’ earnings call today with investors and analysts.
Just like the Kansas City Chiefs, draft beer also took an L in Super Bowl LIX. Draft beer volume declined -4.6% nationwide on Super Bowl Sunday, according to on-premise insights firm BeerBoard.
Molson Coors Beverage Company CEO Gavin Hattersley opened today’s third quarter earnings call by reciting what he said are the seven “headlines” of the company’s last three months.
The Voodoo Ranger franchise now accounts for 65% of New Belgium’s business. CEO Steve Fechheimer again highlighted the shift in the Fort Collins, Colorado-headquartered craft brewery’s priorities during the National Beer Wholesalers Association’s (NBWA) annual meeting last week.
Neighbors of Tree House Brewing Company’s Cape Cod taproom and the company have reached an agreement about on-site operations, according to a report in the Cape Cod Times.
Truss CBD USA, a joint venture by Molson Coors Beverage Company and cannabis products maker HEXO USA, announced today plans to expand its Veryvell brand of CBD beverages across the country following its launch in the Colorado market last year.
Anheuser-Busch InBev (A-B) is exploring selling some of its German beer brands, valued at $1.2 billion, Bloomberg reported Monday, citing “people familiar with the matter.”
Molson Coors Beverage Company will expand distribution of its Topo Chico hard seltzer nationwide, beginning in January 2022.
Moon Haze Hazy Juicy Pale Ale is rolling out this week as the second major innovation play in two years from the Molson Coors-owned craft brewery, following last year’s introduction of Light Sky Citrus Wheat.
Molson Coors Beverage Company CEO Gavin Hattersley stressed that the “outcomes” of the company’s 2-year-old revitalization plan are beginning to materialize. Those outcomes became frequent talking points during the company’s second quarter 2021 earnings report.
Topo Chico Hard Seltzer, which Coke launched this year in partnership with Molson Coors Beverage Company, is now available in 17 markets worldwide with plans to be in 28 markets by the end of the year.
Veryvell, the line of CBD beverages and drops from Truss CBD USA, the joint venture backed by Molson Coors and Canadian cannabis company HEXO, will roll out to on- and off-premise retailers throughout Colorado. “Expanding territory and expanding the portfolio is signaling success and we’re really excited about it,” Truss CBD USA general manager Jane Armstrong Hockman told Brewbound.
The river has run its course for Coors Seltzer, Molson Coors Beverage Company told wholesalers today. In a message to the company’s wholesalers this afternoon, Molson Coors chief marketing officer Michelle St. Jacques and U.S. sales president Kevin Doyle announced the company will cease production of Coors Seltzer, asking wholesalers to sell through remaining inventory.
Boosted by an earlier-than-expected seasonal transition and the return of the on-premise channel, sales of Leinenkugel’s Summer Shandy have increased 13% year-to-date, according to the Molson Coors Beverage Company blog. “As we continued to excel with distribution and sales and the off-premise, we were able to quickly transition into Leinenkugel’s Summer Shandy,” Dick Leinenkugel, president and chief beer merchant of Jacob Leinenkugel Brewing Company, told Brewbound.
Breweries that fall outside of the Brewers Association’s (BA) craft brewer definition collectively declined 5%, to 8.2 million barrels in 2020, according to data in the May/June issue of the New Brewer.
The Yuengling Company LLC, the joint venture formed last year between D.G. Yuengling & Son, Inc. (DGY) and Molson Coors Beverage Company, announced it will enter the Texas market this fall through Molson Coors-aligned wholesalers.
