Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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The latest NIQ On Premise analysis reveals a beer category that continues to face volume pressure, but one where performance varies significantly by segment, format, and occasion. The findings also highlight meaningful shifts in on-premise consumption that extend beyond topline category performance.
This report examines the underlying trends shaping beverage performance through the first half of 2026, including category growth, market share shifts, channel performance, and product innovation.
More than half (55.45%) of Brewers Association (BA) defined regional craft breweries beyond the top 50 recorded production volume declines in 2025, but there are still signs of improvement compared to 2024, according to annual data shared last week by the trade group.
For the first time since at least 2015, an equal number of craft beer drinkers surveyed in the Brewers Association’s (BA) annual Harris Poll said they were drinking more craft beer in 2023 than the amount who said they were drinking less craft beer – about 25% each.
Total beer category ordering rose again in June, with a reading of 54, according to the latest Beer Purchasers’ Index (BPI) shared by the National Beer Wholesalers Association (NBWA).
Off-premise beer category dollar sales are up +0.7%, while volume sales have declined -4.1% for the four-week period ending June 17, according to market research firm NIQ. Also, the off-premise declines of Bud Light accelerated compared to previous weeks.
The on-premise channel is expected to see a welcome boost this coming week due to Independence Day, according to on-premise market research firm CGA, a NIQ company.
Analysts from 3 Tier Beverages and CGA by NIQ shared a “surprising” and optimistic story about beer’s performance in on- and off-premise channels Thursday, during a webinar hosted by the Beer Institute (BI).
The Consumer Price Index (CPI) for beer both at home (+6.1%) and away from home (+5%) outpaced overall inflation (+4%) once again in May 2023 compared to May 2022, before seasonal adjustment, according to the U.S. Bureau of Labor Statistics (BLS).
An estimated 15.9 million barrels of beer and malt products were shipped to wholesalers in April, a -4.5% decline (or -741,163 barrels of beer) versus April 2022, Beer Institute (BI) VP of research Danelle Kosmal reported in the trade group’s monthly economic report.
“Flavor” is one of the trendiest words in beverage-alcohol right now, with producers across beer, wine and spirits boasting “flavor-forward” innovations.
Global beverage alcohol is projected to deliver over $21.6 billion to the global economy by the end of 2023, with premium plus segments and no/low alcohol representing bright spots, according to a report from the IWSR Drinks Market Analysis released today.
A pair of beer distributor surveys found that many in the middle tier believe that the conservative led boycott of Anheuser-Busch’s Bud Light brand may be permanent. Financial services firm Jefferies’ survey found that a majority (65%) of distributors surveyed expect the Bud Light downturn to last at least another six months, while 32% believe it could be permanent. A separate distributor survey by Goldman Sachs analyst Bonnie Herzog found that most respondents are “pessimistic about the potential for a full recovery” of Bud Light’s “brand equity and market share.”
Data Christmas continues, following the release of the Brewer Association’s (BA) annual production survey of U.S. craft breweries.
In this latest installment of our quarterly 3 Up, 3 Down with 3 Tier Beverages, product team consultant Stephanie Roatis shares three insights on industry growth, including the continued dominance of Boston Beer’s Twisted Tea over the hard tea segment, as well as three underperforming areas across scan data, such as the loss of share of 4- and 6-packs to single-serves and 12-packs.
More than two-thirds (70%) of consumers planning to buy alcohol during Memorial Day weekend will buy beer, according to a survey conducted by market research firm Numerator. Total beer category ordering returned to growth in May after declining in April, according to this month’s Beer Purchasers’ Index (BPI) shared by the National Beer Wholesalers Association (NBWA).
More regional craft breweries beyond the top 50 recorded a decline in production in 2022 than breweries that increased production, according to data published in the May/June edition of the Brewers Association’s (BA) New Brewer Magazine.
