Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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Rising gas prices may be bad for consumers’ wallets, but increased costs and their impact on shopping habits may actually be good for the beer industry, according to National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones.
Beneath the surface of craft beer’s 2025 production decline (-5.1%, to nearly 21.86 million barrels) were power moves, usurpings and stumbles among the industry’s top 50 breweries, which the Brewers Association (BA) released today.
Craft brewers’ production volume fell a collective 5.1% in 2025, according to the Brewers Association’s (BA) annual Industry Production Report, published today.
Hard seltzer’s share of total beer category dollar sales reached its lowest point since the beginning of the pandemic in the fourth quarter of 2022, according to Jefferies’ most recent hard seltzer dashboard.
Beer and flavored malt beverage (FMB) sales were up +2% in Q4, while hard seltzer sales declined -3% in the same period, according to the most recent Beverage Bytes survey conducted by Goldman Sachs Equity Research.
Sales velocity at bars and restaurants across the U.S. has increased +20% compared to last year, according to CGA, the on-premise data arm of NielsenIQ.
Beer will be the alcoholic beverage of choice for consumers planning to imbibe while watching Super Bowl LVII, according to market research firm Numerator, which shared the results of a consumer survey conducted from January 25-31.
Flavor-driven brands dominated the top 25 new beer category products of 2022, according to Bump Williams Consulting’s (BWC) February report. Of the top 25 best-selling new products, 12 were flavored malt beverages (FMBs) and six were hard seltzers. Four imports made the list, as did two craft offerings and one domestic premium.
The National Beer Wholesalers Association’s (NBWA) Beer Purchasers’ Index improved slightly in January to 38, after the record low reading reported in December.
U.S. brewers shipped an estimated 159,865,930 barrels of beer in 2022, a -4.6% decline versus 2021, according to the Beer Institute (BI), citing domestic tax paid estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
Craft beer dollar sales at off-premise retailers reached more than $4.74 billion in 2022, a -4.7% decline year-over-year (YoY), according to the market research firm IRI.
Anheuser-Busch InBev (A-B) may have ceded advertising exclusivity rights to Super Bowl LVII, but the world’s largest beer manufacturer will continue to have an outsized presence during breaks in the game.
Off-premise beverage alcohol dollar sales spiked during Christmas week, when they reached a record-high $1.74 billion, but deflated during the last week of the year, market research firm IRI reported. On-premise establishments across the U.S. posted double-digit increases during the Christmas and New Year holidays, according to CGA, NielsenIQ’s on-premise division.
The number of brewer’s notices issued by the U.S. Department of the Treasury Alcohol and Tobacco Tax and Trade Bureau (TTB) increased by 732 in 2022, the smallest increase since 2023, Brewers Association chief economist Bart Watson noted.
Seven beer category segments were represented among the top 25 new beer brands in 2022, creating a list of “innovation leaders [that] are much more diverse this year,” Bump Williams Consulting (BWC) noted in its January 2023 report.
The beer industry entered 2022 with concerns over aluminum can shortages and price increases, heightened by an increase in minimum order requirements by Ball Corporation, the world’s largest manufacturer of aluminum beverage cans.