Skip to main content
  • BevNET
  • Nosh
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Features

  • Brewbound Live: Dec. 9+10
  • Award Nominations
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Distribution
  • Data
  • M&A
  • New Products
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • All Videos
  • Newsletter
    back
    • Free Sign Up
    • View Archive
  • Submit
    back
    • Submit News
    • Brewbound 2026 Awards
      Submit Your Nominations
    • Annual CPG Awards
      Submit Your Nominations
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • Brewbound Live: Dec. 9+10
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

Sketchbook Brewing Announces 2026 Freedomish Collaboration Brew: Respect Existence or Expect Resistance

PRESS RELEASE posted by Sketchbook Brewing

May. 21, 2026 at 3:33 pm

XLinkedInRedditFacebookEmail
Report Press Release
Beer Companies

(Skokie, Ill.) Sketchbook Brewing is proud to announce the fifth-year partnership with Jay Westbrook (aka The Black Beer Baron) on its brew collaboration, Freedomish. Conceived in 2021, the partnership was designed to commemorate Juneteenth and the end of slavery in the Confederate states. Since its inception, the partnership has evolved to support a variety of local charities and organizations that support human rights.

The 2026 Freedomish is called Respect Existence or Expect Resistance and is envisioned to support the immigrant community from Central and South America. A fruited American wheat ale, it was brewed using fruits native to those regions, including dragon fruit and Andean blackberries, blueberries, and raspberries.

“As an immigrant myself, seeing the chaos that Immigration and Customs Enforcement and Customs and Border Patrol created in our neighborhoods this past year was frightening,” said Cesar Marron, founder and director of brewing operations, Sketchbook Brewing. “We have a space that is welcoming to all and even that was being threatened. This project is one small way to voice that I am not OK with that. We are not OK with that. So raise a can and join us in a call for respect.”

A portion of the proceeds from Respect Existence or Expect Resistance will benefit Illinois Coalition for Immigrant and Refugee Rights, a local organization dedicated to promoting the rights of immigrants and refugees to full and equal participation in the civic, cultural, social, and political life of our diverse society.

“The Freedomish Series has and always will be a Juneteenth-forward project, but at its core will also forever be a very intentional statement that if one of us isn't free, none of us are,” said Jay Westbrook. “As the rhetoric sided against immigrants and refugees continues to build, Respect Existence or Expect Resistance embodies the natural evolution of the very ideal Sketchbook and The Black Beer Baron have spoken toward from the beginning.”

The original Freedomish was a farmhouse ale saison brewed to commemorate Juneteenth and the end of slavery in the Confederate states. One hundred percent of the 2021 proceeds were donated to Skokie United and the Evanston Reparations Fund. In the years since, we’ve brewed Pathways to Freedom saison benefitting Skokie Park District and Skokie United in 2022; Reclaiming My Time fruited saison benefitting the City of Evanston Reparation Fund, Skokie United, and Urban Growers Collective in 2023; and Summer of ‘54 fruited IPA benefitting Skokie United and Lost Boyz, INC in 2024 and 2025.

###

ABOUT SKETCHBOOK BREWING:

Sketchbook Brewing Company is the brainchild of two home-brew heroes, Shawn Decker & Cesar Marron, who met through Evanston’s Homebrew Club – a mighty throng of beer enthusiasts. Cesar’s brewing skills have earned him a dozen medals, and he was the Samuel Adams Longshot American Homebrew Contest 2013 winner: his grätzer was selected from over 1,000 entries nationwide. Shawn brings a solid home-brewing practice to the partnership and decades of experience as a musician, artist, and teacher working on big projects where quality was important. Recipe swapping and mutual appreciation accelerated into partnership and Sketchbook began filling growlers in the fall of 2014. Sketchbook opened its Tap Room in April of 2016 at 821 Chicago Ave., and then expanded that space in fall of 2019.

For More Information:
Learn More

Brewbound Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the beer and beyond industry. Join our community and stay ahead with exclusive insights from Brewbound.

Get Started

Already an Insider? Log In

Explore the Nombase CPG Database

Head to Nombase to learn more about the tagged companies and their offerings.

  • Sketchbook Brewing Company
    Sketchbook Brewing CompanyCPG Companies
    External Link Icon
    View on Nombase

Industry Marketplace

BevSnax - Do you need help with sales in New York State ?

BevSnax - Do you need help with sales in New York ...

  • View All
  • Post a Listing

Latest News

Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More

Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More

Halloween Ghouls Arrive: Voodoo Ranger Slasher IPA w/ Halloween; Angry Orchard Calls Up Ghost Face

Halloween Ghouls Arrive: Voodoo Ranger Slasher IPA w/ Halloween; Angry Orchard Calls Up Ghost Face

SPONSORED POST
Hop Water: What Breweries Should Consider Before Scaling Up

Hop Water: What Breweries Should Consider Before Scaling Up

Featured Jobs

Director of Marketing & Brand Strategy - Schilling Beer Company

Director of Marketing & Brand Strategy - Schilling...

Brewer - WeldWerks Brewing Co.

Brewer - WeldWerks Brewing Co.

Regional Sales Representative - New Trail Brewing Co.

Regional Sales Representative - New Trail Brewing ...

Head Brewer - The Station Brewing Company

Head Brewer - The Station Brewing Company

Head Brewer - The Beer'd Brewing Company

Head Brewer - The Beer'd Brewing Company

Pittsburgh Sales Representative - Cinderlands Beer Co.

Pittsburgh Sales Representative - Cinderlands Beer...

  • View All Jobs
  • Post a Job

Additional News

Finances and ‘Productivity’ are Impacting On-Premise Consumption Trends, per NIQ

Finances and ‘Productivity’ are Impacting On-Premise Consumption Trends, per NIQ

Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September

Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September

TailGate Brewery’s Business +40% Due to On-Premise Gains; Plays Long Game with Lager Projekt

TailGate Brewery’s Business +40% Due to On-Premise Gains; Plays Long Game with Lager Projekt

Craft’s Positive Vibe Shift, Despite the Numbers

Craft’s Positive Vibe Shift, Despite the Numbers

Jobs in the Beer Industry

  1. Territory Manager - Paradox Brewery - Paradox Brewery
  2. Brewhouse & Cellar Technician - Odell Brewing Company - Odell Brewing Company
  3. Director of Marketing & Brand Strategy - Schilling Beer Company - Schilling Beer Company
  4. Head Brewer - The Station Brewing Company - The Station Brewing Company
  5. Brewer - WeldWerks Brewing Co. - WeldWerks Brewing Co.
  6. BREWER - 3rd shift - Lakefront Brewery - Lakefront Brewery
  7. Brewing Specialist - Overnight - Prost Brewing Co. - Prost Brewing Co.
  • View All Jobs
  • Post a Job

Promoted PR Posts

Founder Warren Ezra Achieves Amazon #1 Best Seller Status with New CPG Founder Book

Founder Warren Ezra Achieves Amazon #1 Best Seller Status with New CPG Founder Book

Revello Modern Mixers Launches Across Florida with Southern Glazer’s, Introducing a New Standard for Mixers

Hummingbirds Launches Offers, Connecting Creator-Powered Discovery to Verified In-Store Purchases

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

Burke Distributing Renews Partnership with Provi, Pairing More Than 90 Years of Service with Modern Digital Commerce

Hyde's Hail Mary Expands Into New York Cannabis Market Through Statewide Partnership with MOOV Distribution

Hyde's Hail Mary Expands Into New York Cannabis Market Through Statewide Partnership with MOOV Distribution

Tennessee Brew Works Announces Grand Opening of the Lenoir City Barrel House

Tennessee Brew Works Announces Grand Opening of the Lenoir City Barrel House

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. Lakewood Brewing Toasts Fourteen Years on Tap with Anniversary Bash
  2. Ghost Face Joins Angry Orchard’s Limited-Edition Thriller Variety Pack in New Scream Franchise Collaboration
  3. Tennessee Brew Works Announces Grand Opening of the Lenoir City Barrel House
  4. American Craft Beer Hall of Fame Announces 2026 Class of Landmark Beers
  5. Food & Beverage Veteran Debbie Wildrick Launches “The 10 Pillars of Business Success” Online Workshop
  1. Press Clips: Teamsters’ Contract Wins, Ardagh’s Sale Listing, Source Brewing’s Taproom Closure & More
  2. Halloween Ghouls Arrive: Voodoo Ranger Slasher IPA w/ Halloween; Angry Orchard Calls Up Ghost Face
  3. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  4. Finances and ‘Productivity’ are Impacting On-Premise Consumption Trends, per NIQ
  5. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  1. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  2. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  3. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  4. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  5. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  6. High-ABV RTDs Are On The Rise, But They’re More Than Buzz For Your Buck
  7. Spirits Distribution: Original Southside Hits Major Retailers; SGWS Adds To Its Book
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos
BevNET CPG Media Logo

Brewbound is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase