Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.
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This report examines the underlying trends shaping beverage performance through the first half of 2026, including category growth, market share shifts, channel performance, and product innovation.
More than half (55.45%) of Brewers Association (BA) defined regional craft breweries beyond the top 50 recorded production volume declines in 2025, but there are still signs of improvement compared to 2024, according to annual data shared last week by the trade group.
The top 50 Brewers Association-defined craft breweries once again posted results as diverse as their portfolio mix these days, according to 2025 production data shared Friday by the trade group.
Craft beer dollar sales declined -1.2% year-over-year (YoY) in Circana-tracked off-premise channels (total U.S. multi-outlet + convenience) in the four-week period ending March 24, according to the market research firm’s monthly report.
An estimated 11.9 million barrels of beer were shipped in February, a +7.9% increase year-over-year (YoY), marking the “strongest monthly growth in almost three years, since May 2021,” Beer Institute (BI) chief economist Andrew Heritage wrote in the trade group’s latest round of economic reports, citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
The beer industry’s 2023 performance was dragged down by two anchors: The continued decline of the once-meteoric hard seltzer segment and Bud Light’s calamitous losses in the face of a conservative-led boycott, Beer Marketer’s Insights senior editor Christopher Shepard said in his keynote address to the California Craft Beer Summit.
Retailers are “paying increasingly more attention” to the sales rates/velocity of beer brands and it has resulted in the contraction of the amount of brands on shelves, as well as the amount of new brands entering the marketplace, according to Bump Williams’ monthly report for Bump Williams Consulting (BWC).
On-premise retailers spent an estimated $400 million more on beer in 2023 than 2022, suggesting a positive turn and future opportunities for the category, according to National Beer Wholesalers Association (NBWA) chief economist Lester Jones.
Wholesaler purchasing expanded for the first time in 2024 , with a March Beer Purchasers’ Index (BPI) reading of 51, the National Beer Wholesalers Association (NBWA) reported.
Beer had an expected St. Patrick’s Day boost, with dollar sales in Circana-tracked off-premise channels increasing +5.3% year-over-year (YoY) in the week ending March 17, according to the market research firm.
Beer sales at bars and restaurants have declined in both dollar sales (-0.7%) and volume (-5.7%) in the 12-month period through the end of January, according to NIQ’s on-premise data firm CGA.
A majority of legal-drinking-age (LDA) consumers believe that states need to allow for direct-to-consumer (DTC) shipping of beer, according to a survey conducted by The Harris Poll on behalf of Sovos ShipCompliant, a bev-alc shipping and distribution compliance company.
Draft beer volume declined -20% during St. Patrick’s Day weekend, due in part to this year’s misalignment of the drinking-centric holiday and March Madness, according to on-premise data firm BeerBoard.
Could the luck of the Irish be with bev-alc producers this month? Nearly one-third (32%) of consumers plan to celebrate St. Patrick’s Day, according to consumer research firm Numerator.
The Consumer Price Index (CPI) for beer at home continues to tick up, increasing +3% last month (seasonally unadjusted) versus February 2023, according to the U.S. Bureau of Labor Statistics (BLS).
Off-premise dollar sales of craft beer declined -2.7% in the four-week period ending February 25 in Circana-tracked multi-outlet and convenience store scans. Craft scans are now down -2% year-to-date (YTD) through late February, amounting to a loss of around $12.3 million for the segment, with sales of $619.9 million, the Chicago-based market research firm reported. This comes as the average case price of craft beer is up +$0.75 in the last four weeks, to $43.44, and up +$0.64 YTD, to $43.39.
Domestic tax paid shipments increased +1.8% in January 2024 versus January 2023, marking the first year-over-year (YoY) increase since February 2023, according to the Beer Institute (BI), citing estimates from the Alcohol and Tobacco Tax and Trade Bureau (TTB).
