Data

Dive into the latest beer industry data including reporting from NIQ, Circana, and the Beer Institute. Explore beer market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage alcohol business.

Watch Data Club
Want to go deeper? Watch our Data Club video series which dives into timely market trends and consumer behavior with industry leaders who have access to the data points and insights.

Featured Data Content

Overcoming the Beeriers to the Evolving Consumer, with NIQ & 3 Tier Beverages

Overcoming the Beeriers to the Evolving Consumer, with NIQ & 3 Tier Beverages

From Generation Z to the silver tsunami, keeping up with consumers and their rapidly changing drinking habits isn’t easy. We try to break the mystique with a presentation by NIQ beverage alcohol vertical director of thought leadership Kaleigh Theriault and 3 Tier Beverages analytics and client success consultant Stephanie Roatis.

23 Data Points That Defined 2023

23 Data Points That Defined 2023

The beer industry’s chief economists discussed beer’s data, challenges and opportunities. Bart Watson and Lester Jones, chief economists of the Brewers Association and the National Beer Wholesalers Association, respectively, shared the stage to provide an update on beer industry trends and the trajectory heading into 2024.

Additional Content