Data

Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.


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We’re partnering with leading industry data providers to publish exclusive reports on category performance, consumer behavior, key trends, innovative products, emerging subcategories, and more, that aim to empower food and beverage businesses.

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Additional Content

Brewers Association Harris Poll 2024: More Craft Beer Drinkers are Drinking Less Craft Beer

Brewers Association Harris Poll 2024: More Craft Beer Drinkers are Drinking Less Craft Beer

The number of craft beer drinkers who are drinking less craft beer than they were a year ago has surpassed the number of those who are drinking more for the first time since the Brewers Association (BA) started asking this question in its annual poll in 2015. BA chief economic and VP of strategy Bart Watson and staff economist Matt Gacioch shared the findings of the BA’s ninth annual Harris Poll during a Thursday webinar. Nearly 2,100 legal-drinking-age Americans were surveyed about their drinking habits.

BWC: Flavor at the Forefront of Beer Category Growth; Imports and FMBs Adding the Most Dollar Sales

BWC: Flavor at the Forefront of Beer Category Growth; Imports and FMBs Adding the Most Dollar Sales

Flavor-forward innovations are driving beer category growth and this trend is accelerating, according to the most recent report from Bump Williams Consulting (BWC). Of the top 25 growth brands at total U.S. off-premise outlets year-to-date (YTD) through June 15, 13 were “flavor-centric” or ready-to-drink (RTD) offerings, BWC founder Bump Williams noted, citing data from market research firm NIQ.

NIQ: Memorial Weekend Fails to Boost BevAlc As Sales, Volumes Decline

NIQ: Memorial Weekend Fails to Boost BevAlc As Sales, Volumes Decline

The latest data set from NIQ shows total BevAlc sales accelerated their decline in the two-week period ending June 1, reflecting faster volume drops and slightly softer pricing growth, according to analysis from Goldman Sachs Equity Research.

Brewers Association: Onsite Brewery Sales -6% in Q1 2024; Draft Growing Share

Brewers Association: Onsite Brewery Sales -6% in Q1 2024; Draft Growing Share

Seasonal trends for onsite brewery sales have remained relatively consistent since January 2021, but “in real terms” – i.e. accounting for inflation – onsite sales continue to decline, according to Brewers Association (BA) staff economist Matt Gacioch, citing data from Arryved.