Data

Dive into the latest beverage industry data including reporting from leading data providers. Explore market dynamics, consumer preferences, purchasing patterns, and regulatory developments to help you make data-driven decisions about your beverage business.


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Featured Data Content

NBWA/Fintech Q1 Update: Are High Gas Prices Good For Beer?

NBWA/Fintech Q1 Update: Are High Gas Prices Good For Beer?

Rising gas prices may be bad for consumers’ wallets, but increased costs and their impact on shopping habits may actually be good for the beer industry, according to National Beer Wholesalers Association (NBWA) chief economist and VP of analytics Lester Jones.

Additional Content

Circana Weekly Scans: Beer Records Lowest Sales Since Early March

Circana Weekly Scans: Beer Records Lowest Sales Since Early March

Bev-alc had a “slight bounce” back in the latest week, with dollar sales in Circana-tracked off-premise channels increasing 1% week-over-week (WoW) in the period ending November 16, compared to the week ending November 9, Circana EVP of BevAl Scott Scanlon reported. However, bev-alc sales remained in the red compared to 2024.

Circana October Report: Craft’s Declines Worsened in Grocery, Nearly Flat in C-Stores

Circana October Report: Craft’s Declines Worsened in Grocery, Nearly Flat in C-Stores

Craft beer’s off-premise losses accelerated in October, according to the most recent monthly report from market research firm Circana. In multi-outlet grocery, mass retail and convenience stores (MULO+C), craft’s dollar sales have declined 4.5% and volume, measured in case sales, declined 6% year-to-date (YTD) through November 2, according to Circana.

The Lonely Generation: Gen Z is Craving Connection & Beer Can be the Conduit

The Lonely Generation: Gen Z is Craving Connection & Beer Can be the Conduit

The COVID-19 pandemic, increases in remote and hybrid work, inflation and economic uncertainty … all have contributed to many Gen Z consumers feeling lonely. In a recent survey, 15% of Gen Z said they “never” felt lonely in the past year, compared to 60% of baby boomers who said the same, David and Jonah Stillman, the co-founders and father-and-son duo behind consulting firm GenGuru.

Beer Institute Chief Economist: Industry Volume -5.4% YTD; Losses ‘Not a Beer-Only Story’

Beer Institute Chief Economist: Industry Volume -5.4% YTD; Losses ‘Not a Beer-Only Story’

Beer industry members’ shoulders are heavy these days, weighed down by continued declines, rising costs and piling-on headwinds. But when you zoom out to see greater consumer trends, you discover the battle isn’t unique to beer, and the category is poised to have some of the greatest opportunities for growth, Beer Institute (BI) chief economist Andrew Heritage shared last week during the trade group’s Annual Membership Meeting in Washington, D.C.

NIQ: 36% Consumers Won’t Buy Alcohol For Thanksgiving

NIQ: 36% Consumers Won’t Buy Alcohol For Thanksgiving

Beverage-alcohol “is on the chopping block” for consumers this Thanksgiving, with more than a third of consumers planning to not purchase alcoholic beverages at all, according to market research firm NIQ.