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Constellation Brands’ 2023 Plans: Big Bet on Modelo Oro; Non-Alc Corona on the Way

Constellation Brands’ 2023 Plans: Big Bet on Modelo Oro; Non-Alc Corona on the Way

Not content to rest on Modelo’s laurels as the country’s No. 2 beer brand, Constellation aims to continue to raise consumer awareness, which increased +43% in 2022, VP of brand marketing Greg Gallagher said. “We have a ton of room to grow and we’ll have to continue to find new ways to attract more drinkers,” he said.

Last Call: Super Bowl Boosts On-Premise Velocity in Phoenix, Per CGA; Kroger & Albertsons to Divest of Stores

Last Call: Super Bowl Boosts On-Premise Velocity in Phoenix, Per CGA; Kroger & Albertsons to Divest of Stores

Both sales velocity and check value at bars and restaurants nationwide increased by nearly double-digits in early February, according to CGA, the on-premise arm of market research firm NielsenIQ. Leading up to the Super Bowl, which took place on February 12, on-premise velocity in the host city and state of Phoenix, Arizona, increased +35% compared to the previous week.

Cannabis: Constellation Steps Back, Canopy USA Steps Up

Cannabis: Constellation Steps Back, Canopy USA Steps Up

Constellation Brands is simplifying its approach to the cannabis industry as the company announced plans today to convert its common shares of Ontario-based Canopy Growth Corporation into new non-voting exchangeable shares.