Boston Beer Company

Boston Beer Stock Price Skyrockets Over $1K Post Q3 Earnings Report

Boston Beer Stock Price Skyrockets Over $1K Post Q3 Earnings Report

After posting strong double-digit growth in shipments, depletions and revenues on the back of Truly Hard Seltzer and Twisted Tea in the third quarter, Boston Beer Company stock (SAM) topped the $1,000 mark for the first time ever, up from $371.12 at the start of 2020. As of press time (2 p.m. ET October 23), shares were trading at more than $1,066 (+15% and more than $145 than the previous day).

Boston Beer’s Annual Brunch Focuses on Samuel Adams, Dogfish Head Non-Alc Beers

Boston Beer’s Annual Brunch Focuses on Samuel Adams, Dogfish Head Non-Alc Beers

Boston Beer Company’s annual Great American Beer Festival brunch this year was, of course, physically distant. It was also less boozy than previous years. The latter point was on purpose. Among Boston Beer’s big innovations for 2021 are Samuel Adams Just the Haze IPA and Dogfish Head Lemon Quest, both non-alcoholic offerings.

Boston Beer to Launch Truly Iced Tea Hard Seltzer in January 2021

Boston Beer to Launch Truly Iced Tea Hard Seltzer in January 2021

After successfully extending the Truly Hard Seltzer brand with Truly Lemonade Seltzer — which has quickly become Truly’s second-best selling SKU — Boston Beer will debut Truly Iced Tea Hard Seltzer nationwide early next year.

Dogfish Head to Take Over Concrete Beach Space in Miami

Dogfish Head to Take Over Concrete Beach Space in Miami

Dogfish Head’s residency at Concrete Beach’s Social Hall in Miami is becoming permanent. Boston Beer senior director of local brands and taprooms, Rob Kreszswick, announced this week that the company would transition Concrete Beach’s Miami location into Dogfish Head Miami. As such, Concrete Beach’s Social Hall would close permanently and beer-to-go and e-commerce sales would cease on Saturday, September 5.

Boston Beer Company Reports Depletions +46%, Shipments +39.8% in Q2

Boston Beer Company Reports Depletions +46%, Shipments +39.8% in Q2

Boston Beer Company reported second-quarter depletions (sales-to-retailers) growth of 46% and shipments (sales-to-wholesalers) growth of 39.8% during the second quarter of 2020, according to financial results shared after the end of trading today.

Boston Beer Execs Discuss Keeping Up with Truly Hard Seltzer Demand, On-Premise ‘Devastation’

Boston Beer Execs Discuss Keeping Up with Truly Hard Seltzer Demand, On-Premise ‘Devastation’

The story of Boston Beer Company’s Truly Hard Seltzer brand remains the same; the company can’t keep up with demand for the hard seltzer category’s second largest brand. The mid-March pantry stock up caused by the novel coronavirus shutting down virtually all on-premise sales led to a spike in Truly sales earlier than expected.

Coronavirus Impact on Beer Industry: Taproom Closures, Event Cancellations

Coronavirus Impact on Beer Industry: Taproom Closures, Event Cancellations

As the coronavirus disease known as COVID-19 spreads across the U.S., beer companies are adjusting their businesses for a reality in which being social is discouraged. Many companies are bracing for a downturn in on-premise business, including brewery taprooms.