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Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

Bump Williams Consulting: FMB, Spirits-Based RTD Volume Gains Slowing; Imports Remain ‘Beacon of Consistent Volume’ Growth

The once-booming flavored malt beverage (FMB) segment is “showing some concerning declarations over recent weeks,” Bump Williams Consulting (BWC) founder Bump Williams noted in a recent report. FMB volume gains dropped by half – from +2.2%, to +1.1% – from the four-week period to the one-week period ending May 18, according to NIQ retail measurement data cited by BWC.

Additional Content

What if … Anheuser-Busch InBev Acquired BeatBox?

What if … Anheuser-Busch InBev Acquired BeatBox?

Anheuser-Busch InBev’s will-they, won’t-they $700 million acquisition of party punch maker BeatBox is still awaiting an answer. However, Dan Wandel, Bump Williams Consulting chief strategy officer, indulged what a combination of the two companies would mean for high ABV (8% and up) and flavored beverage-alcohol.

A-B Q3 US Depletions -2.5%, Shipments -2.7%

A-B Q3 US Depletions -2.5%, Shipments -2.7%

Anheuser-Busch InBev’s (A-B) U.S. volume declines accelerated in Q3, but the beer giant’s business continued to outperform category trends, the company reported today.

A-B’s Cutwater Spirits Up Triple-Digits in Growing Spirits-Based RTD Segment

A-B’s Cutwater Spirits Up Triple-Digits in Growing Spirits-Based RTD Segment

One constant in beverage-alcohol’s rollercoaster 2025 has been growth in the spirits-based, ready-to-drink (RTD) canned cocktail segment. Spirits and cider sales stayed broadly stable in the two-week period ending October 18, while trends for flavored malt beverages (FMB) and seltzer worsened, according to analysis of NIQ data from Goldman Sachs Equity Research.

Surfside Maker Sues A-B Over Skimmers Hard Tea Packaging

Surfside Maker Sues A-B Over Skimmers Hard Tea Packaging

If you thought Skimmers, Anheuser-Busch InBev’s (A-B) entrant into the vodka-based tea segment, looked a bit too similar to the space’s lead brand Surfside, you’re not alone. Philadelphia-based Stateside Brands LLC, the parent company of Surfside hard tea and lemonade, filed a complaint against A-B in the U.S. District Court for the Eastern District of Pennsylvania on Tuesday.

Missouri Governor Signs ‘American Beer Act,’ Slashing Beer Excise Tax to Lowest in the Nation

Missouri Governor Signs ‘American Beer Act,’ Slashing Beer Excise Tax to Lowest in the Nation

The state excise tax rate on beer in Missouri has been cut by two-thirds. Gov. Mike Kehoe signed into law House Bill 1041 on Thursday, which set the excise tax rate at $0.62 per barrels for all malt-based alcoholic beverages produced at Missouri breweries, a drop of $1.24 per barrel from the previous rate of $1.86. The new rate is the lowest beer excise tax in the nation.