Circana Weekly Scans: ‘Expected’ Post-July 4 Declines, Growth Brands Maintain Gains
Post-Independence Day beverage-alcohol dollar sales declined 2.3% year-over-year (YoY) and 21% week-over-week (WoW) “as expected,” according to the latest weekly report from market research firm Circana, which included data for the week ending July 13.