Citing Personal Health, Christine Perich Steps Down as CEO of World Waters

Citing Personal Health, Christine Perich Steps Down as CEO of World Waters

Former New Belgium Brewing CEO Christine Perich, who had been leading World Waters, maker of the high pressure processed juice brand WTRMLN WTR, has stepped down from her role as CEO of the non-alcoholic beverage company due to personal health reasons. News of her departure was first reported on Wednesday by Brewbound’s sister publication BevNET.

Beer Industry Experts to Speak at 2 Upcoming Brew Talks Meetups

Beer Industry Experts to Speak at 2 Upcoming Brew Talks Meetups

Brewbound is pleased to announce speakers for its upcoming Brew Talks meetups, taking place alongside the Great American Beer Festival (GABF) in Denver and National Beer Wholesalers Association (NBWA) convention in Las Vegas. The two events give brewers and distributors attending the GABF and NBWA meetings a chance to engage in thought-provoking business discussion alongside their industry peers.

US Association of Cider Makers Introduces Style Guidelines

US Association of Cider Makers Introduces Style Guidelines

In an effort to help wholesalers, retailers and consumers better understand the differences between a growing number of hard ciders now being sold across the country, the United States Association of Cider Makers (USACM) today unveiled its first-ever set of style guidelines.

New Holland Expands East Coast Footprint

New Holland Expands East Coast Footprint

New Holland Brewing announced last week that it would begin shipping beer to a network of wholesalers in Florida, Maine and New Hampshire while also expanding its coverage in upstate New York as part of a sales and distribution partnership inked last year with Pabst Brewing Company.

Pabst Hires New CMO, Reshapes Role

Pabst Hires New CMO, Reshapes Role

The executive shuffle at Pabst Brewing Company continued on Thursday, as the company announced the appointment of a new chief marketing officer to oversee its entire portfolio of heritage, craft, import, cider and flavored malt beverage brands. Matt Bruhn, who most recently served as the CMO for GWA Group Limited, an Australian supplier of building fixtures and fittings, will formally take over as the CMO of Pabst on October 2, according to a press release.

Drizly Adds Former Walmart Executive to Board

Drizly Adds Former Walmart Executive to Board

Boston-based alcohol e-commerce company Drizly has added Bill Simon, the former CEO of Walmart’s U.S. business, to its board of directors. In a press release, Drizly said Simon’s time spent leading Walmart’s U.S. operations, as well as a stint with Diageo Plc, where he helped develop Smirnoff Ice, would aid the company as it looks to grow within an off-premise alcohol retail industry worth approximately $130 billion.

Beer Manufacturers Hope Digital Rebates Will Boost Sales, Provide Insights

Beer Manufacturers Hope Digital Rebates Will Boost Sales, Provide Insights

A growing number of beer companies are turning to digital rebate programs to boost volume sales and gain consumer insights as competition for off-premise business intensifies amongst breweries. The most well-known smartphone-enabled rebate program for alcoholic beverage manufacturers is run by Colorado-headquartered Ibotta, Inc.

Study: US Craft Beer Industry Contributes $68 Billion to Economy

Study: US Craft Beer Industry Contributes $68 Billion to Economy

In just four years, the economic impact of small and independent U.S. craft brewers has doubled, according to an updated report issued by industry trade group the Brewers Association on Tuesday. The study, which was based on two national surveys as well as other government and market data, found that the U.S. craft brewing industry, as defined by the BA, contributed $67.8 billion to the U.S. economy in 2016.

Anheuser-Busch InBev Buys Remaining Stake in Virtue Cider, Shuffles High End Team

Anheuser-Busch InBev Buys Remaining Stake in Virtue Cider, Shuffles High End Team

Anheuser-Busch InBev, via its High End craft and import division, has acquired the remainder of Michigan’s Virtue Cider, the company announced today. Greg Hall, the former brewmaster at Goose Island, which is also owned by A-B InBev, launched Virtue Cider with partner Stephen Schmakel and 31 investors in 2011 after his father, John Hall, sold Goose Island to the world’s largest beer company for $38.8 million.

Startup Brewery Challenge 9: Compete for $5,000 and a Trip to Beervana

Startup Brewery Challenge 9: Compete for $5,000 and a Trip to Beervana

The ninth installment of the Startup Brewery Challenge, sponsored by Craft Brew Alliance, will take place during the Brewbound Session on November 29 in Santa Monica, Calif. The one-of-a-kind business pitch competition gives brewery entrepreneurs an opportunity to present their beers and business plans to a panel of respected industry judges, while competing for a chance to win $5,000 and an all-expenses-paid trip to Portland, Oregon.