Anheuser-Busch Hopes Multi-Packs Will Stoke Growth of High End Brands
Felipe Szpigel, president of A-B’s High End, told Brewbound that more of his division’s craft breweries will be releasing 15- and 18-packs in the next couple of months.
Felipe Szpigel, president of A-B’s High End, told Brewbound that more of his division’s craft breweries will be releasing 15- and 18-packs in the next couple of months.
Downtown Boston is getting another summer beer garden, thanks to Mayor Martin Walsh and the City of Boston, Wachusett Brewing Company, and Delaware North, a hospitality company owned by Bruins owner Jeremy Jacobs. Dubbed “Boston Seasons” and located at City Hall Plaza, the new pop-up beer garden, ice cream shop and mini-golf course will open May 4 and operate seven days a week throughout the summer.
Atlanta’s New Realm Brewing has won a bid to acquire the brewing equipment assets currently located inside Green Flash Brewing’s former production facility in Virginia Beach, sources told Brewbound.
While widely known market research firms IRI Worldwide and Nielsen have been able to accurately track large volumes passing through major grocery, convenience, and chain retailers, information from upwards of 50,000 off-premise independent retail accounts has been more difficult to access. Those days could be coming to an end, if 3×3 Insights, an upstart New York-based retail analytics company, which launched earlier this year and is backed by the founder of Priceline.com, is able to successfully scale.
In recent years, Anheuser-Busch InBev’s “global growth and innovation team” ZX Ventures has invested in at least nine international breweries, and now the company is pushing into spirits. ZX Ventures today announced the acquisition of Atom Group, a United Kingdom-based spirits, eCommerce and import business. Specific financial terms of the deal were not disclosed.
Two years after announcing plans to build a $95 million secondary brewing facility in Roanoke, Virginia, Oregon’s Deschutes Brewery has hit the pause button. The company, which was set to purchase 49 acres of land by May 1, is in the process of renegotiating an incentive package in order to maintain “flexibility” on the timeline, size and scope of the project, Deschutes CEO Michael LaLonde told Brewbound.
Shmaltz Brewing Company will boost its trade presence thanks to a new brand management partnership with Artisanal Imports, the two companies announced today. In addition to “more than doubling” its current sales staff as a result of the agreement with Artisanal, Shmaltz, which currently sells beer in about 30 states, plans to expand the availability of its beers to at least six new markets.
Whether it’s a Dogfish Head hop-pickle or a Guinness-branded thick cut potato chip, beer’s influence on the broader CPG category can be seen in a variety of new products. Food and beverage brands are trying to create excitement by partnering with and taking notes from beer leaders on everything from innovations and packaging to distribution and marketing strategies. The result: booming business brewed for all industries involved.
The maker of Samuel Adams beer is planning to set up shop in the heart of downtown Boston, today confirming plans to open a taproom in the summer of 2019. Boston Beer Company — which makes and markets a variety of beer, cider and flavored malt beverage products – is “in the final stages of negotiating” a lease for another Samuel Adams taproom to be located at 60 State Street.
In this edition of People Moves: Uinta Brewing hires a new CEO; Deschutes names a new director of brewery ops; NAB announces plans to grow its sales team; and A-B expands its North American executive leadership team.
In the final scene of Back to the Future, after Marty McFly has improved the arc of his fate by correcting errors of the past, his mentor, Dr. Emmett “Doc” Brown, sends his flying DeLorean time machine careening into McFly’s driveway. You might have fixed the mistakes of the past, he says, but in the future, your offspring are jerks. Let’s move to the final scene of another video, now, on April 22, 2009, at the Brewers Association’s annual conference – when toasts are raised by a room full of brewing entrepreneurs, who have just viewed the debut of the provocative “I am a Craft Brewer” video to great acclaim.
In this week’s edition of Press Clips: Stone Brewing fires back at MillerCoors; BrewDog buys a UK cider maker and eyes an IPO; Reuben’s Brews identifies a new production space; and Tow Yard Brewing closes.
Since signing up its first four craft breweries about a year ago, Night Shift Distributing has inked agreements with 14 new brewery partners and expanded its reach into non-alcoholic beverages, wine and spirits. The Massachusetts-based company today announced distribution partnerships with seven new companies, including a cold brew coffee maker, an organic plant-based water producer and a variety of other brands.
It took two months, but MillerCoors has finally responded to Stone Brewing’s trademark lawsuit. In February, the San Diego craft brewery filed a lawsuit against the multinational beer company alleging that its rebranded packaging and advertisements for the Keystone brand infringed upon Stone Brewing’s own “Stone” trademark. Early this morning, MillerCoors answered back with several counterclaims.