Boston Beer Depletions +48%, Shipments +60% in Q1 2021; Net Revenue Tops $545 Million

Boston Beer Depletions +48%, Shipments +60% in Q1 2021; Net Revenue Tops $545 Million

Boston Beer Company’s torrid run driven by Truly Hard Seltzer and Twisted Tea continued into the first quarter of 2021. Through the first 13 weeks of 2021, Boston Beer — whose brands include Samuel Adams, Truly Hard Seltzer, Dogfish Head Craft Brewery, Twisted Tea and Angry Orchard — reported a 48% increase in depletions and a 60.1% increase in shipments.

Mass. Bay Brewing and Massachusetts Brewers Guild Debut Diversity & Inclusion Resource for Local Breweries

Mass. Bay Brewing and Massachusetts Brewers Guild Debut Diversity & Inclusion Resource for Local Breweries

Mass. Bay Brewing Company and the Massachusetts Brewers Guild (MBG) have launched Hop Forward Equality, a website with resources and a job board with the goal of creating a more diverse and equitable industry and consumer base for Bay State breweries. “We have to ask ourselves why, and we have to do a better job truly encompassing and embracing our communities,” MBG executive director Katie Stinchon said in a press release.

Fintech and NBWA: Beer Industry Lost $20B in Spending in 2020; On-Premise 80% Recovered

Fintech and NBWA: Beer Industry Lost $20B in Spending in 2020; On-Premise 80% Recovered

The loss of higher-margin on-premise consumption cost the beer industry more than $20 billion in 2020, National Beer Wholesalers Association chief economist Lester Jones reported yesterday during a webinar. “Volumes went up a little bit, maybe 0.5-1% up, but spending shifted dramatically,” Jones said. “

CCBA Legislative Update: DTC Shipping, Pandemic-Driven To-Go Sales

CCBA Legislative Update: DTC Shipping, Pandemic-Driven To-Go Sales

California Craft Brewers Association (CCBA) executive director Lori Ajax and lobbyist Chris Walker shared the progress the organization has made on behalf of the state’s craft breweries yesterday during what board chair Lynne Weaver called the “second and hopefully last” virtual conference. California is home to 958 craft breweries, which produced 3.3 million barrels in 2020, making it No. 1 in craft beer production nationwide.

2020 Package Mix Report: Draft Packaging Declined 43.7% Last Year Due to the Pandemic

2020 Package Mix Report: Draft Packaging Declined 43.7% Last Year Due to the Pandemic

The COVID-19 pandemic driven shutdown of on-premise service at bars and restaurants led to a big but expected cut in draft packaging last year, according to the 2020 “Package Mix Report” shared by the Beer Institute and compiled by the National beer Wholesalers Association’s Department of Industry Affairs.

Two Roads Breaks Into Spirits-Based RTD Segment with Daybreaker Vodka Cocktails

Two Roads Breaks Into Spirits-Based RTD Segment with Daybreaker Vodka Cocktails

The Stratford, Connecticut-based craft brewery has launched Daybreaker, a family of ready-to-drink, vodka-based cocktails, available in three flavors: Blood Orange, Cran-Lime and Meyer Lemonade. All three are mixed with real fruit juice and vodka distilled at Two Roads’ Area Two research and development space.

Firestone Walker Strikes Deal with SLO Brewing for Cali-Squeeze Brand

Firestone Walker Strikes Deal with SLO Brewing for Cali-Squeeze Brand

Firestone Walker has reached a deal to acquire the Cali-Squeeze brand from SLO Brewing Co. Firestone Walker added that it has been “historically reluctant to develop beers outside the traditional footprint.” Nevertheless, the company has toyed with fruited beers but ultimately “recognized that Cali-Squeeze already had everything we were looking for.”