Widmer Releases Craftylicious

PORTLAND, Ore. — September 4, 2014 —Portland breweries Widmer Brothers and Gigantic Brewing announced a new collaboration beer, Craftylicious, to celebrate Widmer Brothers’ 30th Anniversary. Craftylicious is a bright, partial kettle-soured beer that is tart, hoppy, citrusy, and made for the late summer months.

The brewers at Widmer Brothers teamed up with Gigantic’s Van Havig and Ben Love to have a little fun with the recent “craft vs. crafty” debate among some craft beer industry insiders, brewers, and beer geeks. The beer is Widmer Brothers and Gigantic’s take on the debate in beer form, and is meant to push the boundaries and challenge the perceptions of what is “craft,” what is “crafty,” and what is simply delicious beer.

Craftylicious is the fourth of six limited release collaboration beers with Oregon breweries to be released this year as part of a series that commemorates Widmer Brothers’ 30-year history. The 30th Anniversary Collaboration Series is a celebration of the Oregon brewing community and the unique camaraderie among craft brewers.

“I’ve known Ben and Van at Gigantic for a long time, and both of these guys have contributed to the Portland beer community in a big way,” said Ben Dobler, innovation brewer at Widmer Brothers Brewing. “They always manage to brew some really interesting, innovative beers, and we were excited to collaborate with them for the 30th Anniversary Collaboration Series. The idea for this beer came to us when we started talking about ‘craft vs. crafty.’ Given that Gigantic is a craft brewery by any standard, yet the guys at Gigantic proclaim that they’re ‘the world’s most crafty brewery,’ and Widmer Brothers has been labeled ‘crafty,” we thought we would have some fun with those definitions and labels with Craftylicious. ”

Craftylicious will be available starting today in 22-ounce bottles and on draught, with limited distribution in select markets, including Portland, Seattle, San Francisco, San Diego, Minneapolis, New York City, Boston, and Philadelphia.

The next beer in the 30th Anniversary Collaboration Series will be brewed with Eugene’s Ninkasi Brewing Company and will be available in October.

About Craftylicious

Craftylicious is a limited release collaboration beer brewed by Portland, Oregon’s Widmer Brothers and Gigantic Brewing. The fourth release in a series of six beers brewed to celebrate Widmer Brothers’ 30th Anniversary in 2014, Craftylicious is a unique, bright, partial kettle-soured beer that’s tart, hoppy, citrusy, and perfect for late summer. Named for the “craft vs. crafty” debate among some brewers and beer geeks, Craftylicious pushes the boundaries and challenges perceptions with a beer that manages to be craft, crafty, and delicious all at the same time. Can you handle this? Prost!

ABV: 5.7%

IBU: 33

OG: 12.75P

AE: 1.95P


About Widmer Brothers Brewing

Founded in 1984, Widmer Brothers Brewing is celebrating 30 years of beer in 2014. Founders Kurt and Rob Widmer helped lead the Pacific Northwest craft beer movement in 1984 when, in their 20s, they began brewing unique interpretations of traditional German beer styles. In 1986, Widmer Brothers Brewing introduced the original American-style Hefeweizen, which elevated the brewery to national acclaim. Since then, the brewery has continued to push the boundaries of craft beer, developing a variety of beers with an unapologetic, uncompromised commitment to innovation.

Based in Portland, Ore., the brewery currently brews a variety of beers including Hefeweizen, Upheaval IPA, Alchemy Pale Ale, Drop Top Amber Ale, a full seasonal lineup, and a series of limited edition beers. For more information about Widmer Brothers Brewing, visit www.widmerbrothers.com.

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