Shmaltz Brewing is introducing new packaging and label designs on their year-round 6-pack offerings Genesis and Messiah. The makeover is the first each of the brands has had since 2003 when Voicebox Creative re-designed the original label artwork. “We had some primary problems with our current packaging,” said Shmaltz Founder Jeremy Cowan. “Our goal for… Read more »
WHITE PLAINS, N.Y. — Heineken USA today announces the appointment of Catherine Vieira as Senior Director, Trade Marketing Activation, effective immediately. In her new role, Vieira will report to Kheri Tillman, Vice President of Trade Marketing and Sales Strategy, and will be responsible for leading the development of all channel strategies and retail marketing programs… Read more »
Samuel Adams is welcoming a new beer to this year’s Winter Classics Variety Pack. Black & Brew, a dark stout that combines roasted coffee with the traditional flavors of a rich, full-bodied stout, replaces White Ale and joins Chocolate Bock, Holiday Porter, Boston Lager, Winter Lager and Old Fezziwig Ale in the Winter Classics variety… Read more »
Another craft startup is using an online fundraising platform to fuel their dreams of building a microbrewery. The husband and wife team of Chris and Carrie Case are using the ‘crowdfunding’ website, IndieGoGo, to raise money for Horseshoe Bend Brewing Co., located in Lake of the Ozarks, MO. The couple is well on their way… Read more »
By now, it’s well known that we tend to favor beers that are unique and offer characteristics that are not only imaginative but unlike anything we have already sampled. It makes sense that when the likes of Dogfish Head and The Bruery get together on a collaborative brew, a unique offering emerged. Faster, Bigger, Better,… Read more »
Upslope Brewing plans to release a new seasonal beer, Upslope Christmas Ale, the first week of December. The beer, an 8 percent dark, malty seasonal is brewed with coriander, brown sugar, orange peel. It will be lightly spiced with ginger and mace then finished with juniper berries at the end of the fermentation process to… Read more »
If you brew it, will they come? Building a successful craft beer company is no longer just about making great beer and getting placement at the local bottle shop. When you are looking to build a viable business, strategically selecting your geographic markets and key retailers, working with buyers and distributors, and creating successful promotions… Read more »
ALEXANDRIA, VA – Bill Butcher, owner of Port City Brewing Company, is excited to announce the release of his special edition Tidings Ale just in time for the holiday season. Crafted by Head Brewer Jonathan Reeves, this strong Belgian style blond ale is made with local Maryland wildflower honey and Virginia wheat, and is gently… Read more »
ROCHESTER, NY – Officials at the Genesee Brewery today unveiled plans to create a destination for beer lovers that anchors development on downtown Rochester’s Northeast side. Plans call for a $2.6 million restoration of an old packaging center built around the turn of the century. The Brewery will transform the 9,200-square-foot building into the Genesee… Read more »
PORTLAND, OR – The brewers at Lompoc Brewing have been as busy as elves preparing for the holiday season; this year, the Portland brewery has created 10 different holiday beers. The Lompoc Holiday Beer Extravaganza will feature nine of these on Tuesday, Nov. 29 from 4 to 10 pm at the Lompoc Sidebar, located at… Read more »
PASO ROBLES, CA – Firestone Walker Brewing Co., after being named Great American Beer Festival Mid-Sized Brewery of the Year for an unprecedented third time, will be adding more beers to their Proprietor’s Reserve Series. Double DBA and Wookey Jack will join the existing line-up of beers, which sees distribution all over the US.
WHITE PLAINS, N.Y. — Heineken USA announced today that T. Daniel Tearno will step down from his day-to-day position of Senior Vice President and Chief Corporate Relations Officer at the White Plains beer importer after 16 years with the company, effective December 31 of this year.
BOULDER, CO – As winter settles in around Boulder, Colorado, fans of Twisted Pine Brewing Company are bristling with the excitement that surrounds the annual release of the brewery’s Northstar Imperial Porter. The Baltic-style porter will make its 2011 debut on December 1st to a select few ticket holders for the vertical tasting which coincides… Read more »
BOSTON – Infinium, the limited-edition, champagne-like collaboration brew between Samuel Adams and Germany’s Weihenstephan Brewery, hits shelves just in time for the 2011 holiday season. The brewers have spent years perfecting this boundary-pushing new beer style that unites 1,000 years of combined knowledge and innovation between the two breweries. Initially launched in 2010, Infinium is… Read more »